Vietnamese rank second in art performance attendance habit: Visa report

A show of the Republic of Korea's girl group Blackpink in Thailand (source: vietnamnet.vn)

Hanoi – Vietnam ranked second in Asia-Pacific in the rate of consumers’ frequency of art performance attendance inside and outside the country in the January-December period at 41 per cent, only after India at 45 per cent, according to the latest Green Shoots Radar report released by Visa, the world's leading electronic payment firm.

According to the report, 40 per cent of Vietnamese travelled abroad to enjoy performances, especially to Thailand and the Republic of Korea.

Dang Tuyet Dung, Visa Country Manager for Vietnam and Laos said that the return of tourism and live music performances signals an extremely positive trend. During cross-border travel, card payment plays a key role in providing a safe and secure ticket purchasing experience through contactless payment, she said, adding that consumers can also pay for event items, prepare travel plans and shop seamlessly using a bank card.

The report also predicted three major tourism trends in 2024, with continuous increase in domestic and international travel demand to attend live music performances.

The second trend is that Vietnamese consumers will still maintain positive attitude. According to the report, four out of 10 consumers in Asia-Pacific said they believe that the domestic economic situation will improve in the coming year. In Vietnam, 75 per cent of consumers continued to show optimism about the domestic economic outlook, much higher than that of Indonesia at 64 per cent and the Philippines at 50 per cent. As a result, 16 per cent of surveyed Vietnamese consumers said they plan to buy new cars, while 55 per cent shared their intention to spend more in 2024, higher than the region’s average at 50 per cent.

At the same time, consumers are predicted to increase personal savings. Despite their intention to spend more, the majority of consumers said that they plan to set aside a larger budget for savings purposes. In Vietnam, 43 per cent of surveyed consumers said that they hope to make more personal savings which account for 10-29 per cent of their income, it said, adding that the rate is higher than the region’s average at 36 per cent.

Blackpink to take the stage as planned in Hanoi “Blackpink World Tour 2023” – a show featuring the Republic of Korea’s girl group phenomenon will go ahead as planned in Hanoi's My Dinh stadium for two nights on July 29 and 30, the Hanoi People’s Committee announced on July 25.

BLACKPINK takes Hanoi by storm on first Born Pink night The most anticipated moment for the BLACKPINK fans in Vietnam officially took place at My Dinh National Stadium in Hanoi on July 29 evening, with the K-pop girl group stepping onto the stage to thunderous cheers.

Over 3,000 int'l visitors come to Hanoi for BlackPink concert The Hanoi Department of Tourism on August 5 announced that out of 70,000 peopple flocking to Korean girl band Blackpink’s concert at the Hanoi-based My Dinh National Stadium on July 29 and 30, over 3,000 ones are international visitors.

Hanoi generates $26 million from BlackPink concert Hanoi is expected to continue to become a destination for international cultural, sports and tourism events after the success of the two Born Pink shows by world-famous K-pop girl group BlackPink on July 29-30.

Opportunities to stimulate tourism from music events The success of recent international music events in Vietnam has brought significant benefits in terms of cultural promotion and tourism value.

Blackpink star Lisa removed from Chinese social media after cabaret show K-pop singer Lisa of megastar girl group Blackpink has been banned from China's Weibo social media platform, sparking speculation among fans Friday that the censorship was tied to a burlesque performance she gave in Paris.