Ascott partners with Sun Group on Oakwood Ha Long

The market demand for tourism has undergone significant changes since the pandemic, with holiday villas being seen as a ‘second home’ now the popular new trend.

Oakwood Halong, nestled along the bay of the UNESCO World Heritage Site, presents a collection of luxurious villas ideally tailored for families and groups of friends, ensuring guests a more indulgent experience while feeling as relaxed as if they were in their own homes.

The distinctive features of this villa-resort are spacious grounds, luxurious amenities, and its convenient proximity to tourist areas and scenic coastlines. With such advantages, this type of service is particularly preferred by groups of young friends and economically affluent families.

“This signing marks the second partnership between the two companies and elevates our portfolio with the addition of 86 luxury villas to our Oakwood collection with the soon-to-be rebranded landmark - Oakwood Halong, and will be the first property under the brand to feature an all-villa inventory," said Serena Lim, CGO at The Ascott Limited.

This collaboration brings the globally renowned Oakwood brand, currently present in over 15 countries worldwide, to the city of Halong, marking a significant milestone in the high-end international hotel sector for the region.

Oakwood Halong is ideally situated at the heart of Halong city, and is a mere 100m away from Bai Chay Beach, a central location for diverse and immersive experiences. The resort is also close to recreational attractions like the vibrant Sun World Complex, the bustling Halong Night Market, and the cultural riches of Quang Ninh Museum. Its convenient access to the UNESCO World Heritage Site of Halong Bay ensures guests can indulge in the local vibrancy while relishing the tranquillity of this extraordinary resort.

Speaking at the signing ceremony, Nguyen Vu Quynh Anh, general director of Sun Hospitality Group, said, “We anticipate Oakwood Halong will become an unmissable destination for any traveller exploring the wonders of Halong Bay.”

Oakwood, known for its core value of ‘Home and Beyond’ captures the essence of comfort and convenience, offering a cosy retreat after a busy day. In alignment with this commitment to comfort, Oakwood Halong pledges to deliver a better home experience, ensuring guest satisfaction through world-class service and the dependability of its dedicated staff.

The resort features open-designed villas, embracing the refreshing sea breeze and lush natural surroundings of the heritage region, making each stay an energy-revitalising journey for every family. Striving to be a 'second home,' the villas at Oakwood Halong are equipped with amenities that make guests feel at home wherever they're from, offering familiarity and convenience.

Spacious living rooms cater to large multi-generational families, providing ample space for gatherings. The well-equipped kitchen, with indoor dining and outdoor banquet options, allows families to either self-cater or utilise chef services delivered to the villa for special occasions.

In addition to communal spaces, the villas at Oakwood Halong provide each guest with a private retreat to enjoy moments alone in modern, well-appointed bedrooms, indulge in spa relaxation with health and beauty-focused treatments, or simply unwind by the poolside with a cocktail overlooking the bay.

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