Phu Yen tourism highlights safety and green tourism for rebound

Unique experiences await travellers as tourism communities grapple with new ways to offer products

To prepare for the momentum of sector recovery, Phu Yen authorities have been working with a Ho Chi Minh City delegation since October, participated in a tourism promotion seminar in Binh Dinh province, and welcomed a provincial survey team from Tay Ninh province with the goal of quickly and safely recovering tourism.

Nguyen Thi Hong Thai, acting director of Phu Yen Department of Culture, Sports and Tourism, said that it has issued a temporary plan to welcome tourists while gradually improving the sector and promoting the growth in tourists to the province, contributing to the socioeconomic development of the locality.

Currently, tourism businesses are reviewing safety measures, with most making every effort to repair and invest in technical infrastructure, services, and products to welcome guests in a closed and safe process.

Tran Huu The, Chairman of Phu Yen People’s Committee, said that the province hopes to welcome international guests by around June next year. “Two months ago, Phu Yen prepared to welcome domestic groups from Ho Chi Minh City. The province has also set out vaccination requirements for staff in the industry. Restaurants and travel companies, etc. must ensure full vaccination,” The said.

He added that 3-5 days before operating, tourism workers must test negative for COVID-19. In order for activities to be consistent, Ho Chi Minh City, Khanh Hoa, Binh Dinh, and Phu Yen also agreed on green models and green locations for safe movement during tour implementation. “Phu Yen is moving towards green tourism, focusing on environmental issues and available traditional cultural values in line with the province’s conditions” The added.

Along with the province’s open-door policy for the tourism industry, most related businesses in Phu Yen are making efforts to build and prepare new services, and convey safety messages to visitors.

Nguyen Thi Thanh Thuy, director of An My Agricultural Tourism Cooperative and owner of Moc Mien Rocky Garden homestay in Tuy An district, shared that even though she is personally making no income right now, when there is a chance to recover the cooperative will try its best to manage and invest in services in the hope that it can soon welcome new guests.

The cooperative has also spent time and money during the pandemic to promote, build, and position brands on online platforms.

Meanwhile, Ngo Van Dinh and Thai Mong Trinh have closed Com Nieu Tuy Hoa restaurant to focus on building a completely new product: Song Ba Famstay. Future guests will have the opportunity to visit Ngoc Lang vegetable village, experience being a farmer, witness a high-tech vegetable growing model, visit the Ba River and Da Rang Bridge, and enjoy rustic country dishes.

“We plan to complete products and services, fulfil pandemic prevention and control conditions, and welcome guests at the beginning of 2022,” Dinh said.

The Phu Yen Tourism Association is also actively mobilising member businesses to restart tourism recovery by building safe products, services, and green tourism products. In the next few months, the association will organise a caravan programme around the province’s outstanding destinations and products and services of businesses to promote, stimulate demand, and restore tourism.