SCG commits to building comfortable homes for city dwellers

June 23, 2019 | 16:12
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Following the sucess of Vietbuild Danang last month, SCG – one of the leading conglomerates in the ASEAN region – continues to showcase its vast range of advanced solutions and services to customers, particularly homeowners in Ho Chi Minh City at Vietbuild Ho Chi Minh City from June 19 to 23, 2019.
scg commits to building comfortable homes for city dwellers
SCG's exhibition space at recent Vietbuild Ho Chi Minh City

The exhibition is built around the concept of “A Comfortable and Affordable Home for Saigonese”, which features SCG’s wide range of cement, cement-based products, solutions, and services addressing the different issues faced by city-dwellers when constructing or renovating their homes.

Especially, the company has showcased for the first time its newest invention SCG Super Cement as a breakthrough product to serve the needs of southern customers.

Nopporn Keeratibunharn, general director of SCG Cement – Building Materials (Vietnam), said, “As the leading cement and building materials expert with more than 25 years of experience in Vietnam, SCG takes into account our local customers’ demands for a comfortable and affordable home. Especially, the recent fast pace of urbanisation in Ho Chi Minh City has posted many challenges for metropolitan residents to build their dream homes in tighter spaces.”

“At Vietbuild Ho Chi Minh City 2019, SCG has designed a conceptual exhibition to showcase our comprehensive solutions and services addressing potent issues for local homeowners. These innovations will help our customers build comfortable homes that are worry-free, fulfilling, and easy to construct and maintain.

“Besides, our various products and services will also make homebuilding more affordable for different customer segments. Finally, with fast and easy installation under the guidancy and consultancy of SCG, all the solutions and services will be delivered at the highest quality to customers,” Nopporn added.

Designed as a two-generation house that reflects the lives and traditions of Saigonese, the SCG exhibition at Vietbuild leads visitors through different living spaces and introduces how SCG products could serve the aesthetic and functional needs of family members.

Besides, it also demonstrates SCG’s solutions to various issues faced by Saigonese when constructing or renovating a home, such as SCG’s cement and ready-mixed concrete innovations to increase strength and durability of the house foundation and structure as well as enhance the water-resistance of the concrete deck, while SCG’s building materials systems and solutions aim to bring a comfortable living space with better lighting, natural ventilation, sound-proofing, and heat protection.

Below are the key highlights of SCG's showcase at Vietbuild Ho Chi Minh 2019.

SCG Super Cement: SCG introduces its newest invention SCG Super Cement with SCG Nano Tech, a breakthrough innovation that will uplift Vietnamese construction standards.

This multi-purpose cement is certified as world-class quality with the exclusive SCG Nano Technology which develops particles of cement at the nano-scale range to create extremely tight bonding.

It will deliver the best strength, durability, and versatility that are not only required for foundation and structure but also for other construction applications. Customers can also pre-order this product during the fair.

Ready-mixed concrete (RMC): SCG introduces their latest innovations for civil construction which are instant concrete and water-proof concrete.

The instant concrete STARNOW is created by SCG to bring utmost convenience for homeowners or contractors as it does not require mixing of raw materials yet still ensures the consistent quality of concrete.

Meanwhile, SCG waterproof concrete is designed for high resistance to water penetration or low water permeability. Especially, customers can now easily order SCG’s ready-mixed concrete via the website with more flexibility and comfort as they will get benefits including easy order, on-time delivery, and easy tracking.

SCG’s comprehensive solutions for sustainable living spaces

Durability solution on foundation and structure: answering customers’ requirements for durable and strong foundation, SCG Super Cement with SCG Nano Tech helps to protect your home from the beginning from potential impacts by weather or outside factors. Meanwhile, STARMAX PCB40 and STARNOW concrete with stable quality help to prolong the lifetime of any construction.

Integrated solution for comfortable living: bringing customers living in a comfortable house with moderated temperature, good ventillation, and ample lighting, as well as sound-proofing and water resistance highlighted by SCG Cool House system and SCG ceiling-walling-flooring system.

SCG features a variety of versatile and smart products and systems for convenience in installing, renovating, and upgrading the home, while adding more aesthetics and style to customers’ house.

These systems are SCG's innovations to answer the needs of Saigonese in the era of high urbanisation and modernisation.

Smart artistic customisation: achieving different needs of living functions and styles for fitting each family's unique taste whle maximising material utility in many parts of the house and living space.

SCG features a variety of versatile and smart products and systems for convenience in installing, renovating, and upgrading the home while adding more aesthetics and styles to customers’ house. These solutions fulfill the need of customers in constructions and home decorations.

Moreover, to enhance its professional services to customers, SCG also introduces the installation service by its certified partners.

This certified service ensures that SCG’s products will be installed properly to deliver the best quality to homeowners. Together with advanced services, customers can also go online to experience SCG’s roof applications for pre-build knowledge (, SCG smart system ( as well as refer to SCG’s instructions for building an ideal house via the company’s living idea hub at

By Anh Duc

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