Hung Thinh signs strategic partnership with various partners for tourism development

January 10, 2022 | 16:34
Hung Thinh Group, one of the major real estate developers in Vietnam, has formed a strategic partnership with Vietravel to promote tourism in Quy Nhon city, which aims to realise its Asian vision by spearheading regional tourism development.
Hung Thinh signs strategic partnership with various partners for tourism development
Vice chairman of Hung Thinh, Nguyen Van Cuong, (left), II-Dong Kwon, CEO at BCG Vietnam (right), and Ngo Hoang Nam, Chairman of Quy Nhon People's Committee (middle) are seen at the ceremony

Besides Vietravel, Hung Thinh has also teamed up with Boston Consulting Group to develop a tourism project in Quy Nhon until 2030.

The developer has also signed a strategic cooperation agreement with Quy Nhon University and Pegasus International School, for a tourism training project to meet the demand for high-quality human resources in the locality.

Cooperating with the important partners, Hung Thinh Group aims to create a better momentum for Quy Nhon’s tourism reaching the regional and international level.

At the signing ceremony, Quy Nhon People's Committee, Boston Consulting Group, and Hung Thinh Corporation also inked an agreement to build a tourism development project that aims to turn the coastal city into a leading destination in Asia.

Accordingly, the project will focus on a comprehensive plan for sustainable and safe tourism. It will also focus on asserting the inherent potential and position of Quy Nhon in the domestic market as well as exploiting the potential in the high-end tourism segment.

"Setting up a project for Quy Nhon’s tourism development until 2030 is one of the key tasks of the city. It helps to realise the vision and development goals of the city. Tourism development is one of five pillars of socioeconomic growth, which will improve the quality of life for people in the locality," said Ngo Hoang Nam, Chairman of Quy Nhon People's Committee.

"Through the strategic cooperation, the enterprises committed to accompanying Quy Nhon for sustainable tourism development commensurate with its potential," he added.

"Quy Nhon city has potential for further tourism development since it has a deep-water port like popular tourism destinations such as Hong Kong and Singapore, where tourism plays an important role for economic growth," said II-Dong Kwon, managing director of BCG Vietnam.

“We are working on building a vision so that the city can become a leading tourism destination in Asia and the world", he added.

Forming a strategic partnership

In order to realise the goal, Hung Thinh and Vietravel will optimise the strengths of their ecosystems for the development of resort real estate, travel, aviation services, tour packages, and new travel routes.

The two companies will jointly support the exploitation and promotion of their images at home and abroad. They will also focus on applying digital technology in resource management and service implementation to enhance the enjoyment value for visitors.

Hung Thinh signs strategic partnership with various partners for tourism development
Nguyen Dinh Trung, chairman of Hung Thinh Group (left) and Nguyen Quoc Ky, chairman of Vietravel's Board of Directors signed a comprehensive strategic cooperation agreement between Hung Thinh Group and Vietravel

Quy Nhon, Hung Thinh and Vietravel will jointly carry out promotion programmes and connect potential international tourism markets in Europe, the US, Australia, Japan, South Korea, and Hong Kong to utilise its advantages as a coastal city on the regional and international tourism map.

"Binh Dinh has targeted to attract 3.4 million visitors. Cooperation between reputable large enterprises in the industry such as Vietravel and Hung Thinh Corporation is required," said Nguyen Quoc Ky, chairman of Vietravel's Board of Directors.

Ky hoped that the cooperation will extend to enterprises in other sectors as part of the strategy to revitalise the tourism industry as well as the Vietnamese economy in general.

High-quality human resources needed

With the speedy development of the tourism industry in recent years, Quy Nhon is facing a shortage of high-quality human resources that meet international standards. To satisfy the demand, Hung Thinh Group signed a cooperation agreement with Quy Nhon University and Pegasus International School to deploy full-time and short-term training programmes.

Hung Thinh Land has decided to sponsor $4.3 million for the 3-year programme. The funds will be used to support training, providing 10,000 jobs within five years for tourism workers in Binh Dinh.

"Hung Thinh Group cooperates with leading local and foreign enterprises to promote Quy Nhon’s tourism brand, contributing to the socioeconomic development," said Nguyen Dinh Trung, chairman of Hung Thinh Group. "With our strengths and experience, we accompany Quy Nhon's tourism industry to realise its 'Asian vision'".

Hung Thinh signs strategic partnership with various partners for tourism development
Truong Van Viet, vice chairman of Hung Thinh Group (middle), Assoc. Prof. Dr. Do Ngoc My, rector of Quy Nhon University (left), and Dr. Hank Duyverman, director of Academic Development at Pegasus Vietnam (right) sign a cooperation agreement on training and developing human resources for tourism development in Quy Nhon

Currently, Hung Thinh Group and its member units are implementing a series of large-scale real estate projects in the locality, contributing to the economic development of the coastal city. The projects include the Quy Nhon Melody apartments, the Grand Center Quy Nhon apartment complex, and the Richmond Quy Nhon commercial urban area.

In addition, the Mui Tan water music park has become an attractive check-in point with a complex of services, commerce, and high-rise hotels with a scale of more than seven hectares.

Hung Thinh Group is also devoting energy into developing a world-class tourism resort and entertainment complex with a scale of 1,000ha on the Hai Giang peninsula with the total investment of more than $2 million.

The complex is expected to become the busiest tourist centre in the region, gathering a series of utilities such as a music complex, a 5-star hotel, and an 18-hole golf course designed by Greg Norman.

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