Hong Kong appetite for Vietnam real estate remains strong, state Asia Bankers Club

November 18, 2020 | 14:11
Asia Bankers Club, a real estate consultant founded with the intention of providing alternative investment services for customers, assessed that despite COVID-19 devastating many regions of the world, Vietnam remains an attractive destination for investors.

According to Kingston Lai, founder and CEO of Asia Bankers Club, there has not been any slowdown in investment interest from Hong Kong-based clients for Vietnamese properties recently.

“Indeed, it is getting more advantageous, not only in major cities like Ho Chi Minh City and Hanoi but also in Haiphong, the third largest city in Vietnam,” said Lai.

Asia Bankers Club started to promote Vietnamese properties to investors in Hong Kong since 2016 in partnership with CapitaLand's Feliz En Vista project.

hong kong appetite for vietnam real estate remains strong state asia bankers club
The Minato Residence is receiving a lot of attention from foreign buyers.

At first, Hong Kong-based investors were unfamiliar with real estate investment in Vietnam. According to Lai, Asia Bankers Club spent a lot of time studying the Vietnamese investment laws through reputable law firms and educated its investors on the whole investment process.

In addition, the company has been partnering with many reputable developers with successful projects introduced in Hong Kong, such as the recent successful launch of The Marq developed by Hongkong Land.

Situated on Nguyen Dinh Chieu Street in Ho Chi Minh City's coveted District 1, The Marq is an urban revitalisation project and residential development that fuses modern architecture with the natural world. It compresses 515 luxury residences, including one- to four-bedroom condominiums and penthouses across 26 storeys.

After great successes in Ho Chi Minh City, Asia Bankers Club expanded to Hanoi.

At first, business in the capital was not easy as the company’s sales team were not familiar with the city and the property projects there, Lai regaled.

“We had to fly the whole team to Hanoi for product training for every project we were about to launch in Hong Kong, like we earlier did in Ho Chi Minh City. We put in heavy investment to make sure our team are experts in selling Hanoi and Vietnamese properties,” added Lai.

The Park Kiara apartment project developed by Vietnam International Township Development JSC (VIDC), a member of ParkCity Group, is one of the most successful projects in Hanoi introduced by Asia Bankers Club in Hong Kong in 2019.

Park Kiara is a flagship development and a fine modern urban sophistication within a tranquil natural environment in lush parkland surroundings.

Park Kiara is built around the concept of "new urbanism" which emphasises self-efficiency, holistic living, and strong community ties.

In 2020, in the middle of COVID-19, Asia Bankers Club moved on to Haiphong city, starting with The Minato Residence.

This project has been yet another great success of the company during last weekend.

Haiphong city, with its undergoing infrastructure developments, massive international industrial parks, and limited property project supply, has huge potential for property investments.

With support from Asia Bankers Club, Hong Kong investors need not fly to Vietnam for site inspection before making an investment decision, which is a great advantage in COVID-19.

“Most of them are looking for long-term investment and will most likely keep their investment for 10-15 years. They see great potential for capital appreciation from Vietnamese real estate,” Lai said.

Asia Bankers Club adds value for its clients by adhering to strict legal due diligence on each project before selling them to the clients. The company also guides clients professionally in the buying process so they do not encounter legal/regulatory issues with the transactions in the future.

Besides, the company provides professional and exclusive leasing and property management services to their clients, having professional teams sitting in Hanoi and Ho Chi Minh City who can rent out the properties quickly for clients.

“This is why Hong Kong-based clients invest with the company,” said him.

hong kong appetite for vietnam real estate remains strong state asia bankers club
After great successes in Ho Chi Minh city, Asia Bankers Club expanded to Hanoi capital recently.

Asia Bankers Club offers physical asset investments which has drawn great demand since the global financial crisis.

“We offer a range of opportunities within this investment class and we connect you to the best deals available from a wide range of sources. We assist in organising your alternative investment portfolio and provide constant updates and information,” according to Asia Bankers Club.

Asia Bankers Club is founded by Kingston Lai, who was an executive director at Morgan Stanley Hong Kong where he oversaw institutional sales and distribution to financial institution in Southeast Asia.

Lai has been a seasoned investment banker for the past 12 years, has held similar roles at several other investment banks in London, Singapore, and most recently Hong Kong, building a comprehensive list of contacts along the way.

For further details, pls contact Kingston Lai at contact@asiabankersclub.com.

By Bich Ngoc

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