First “Sinh Con, Sinh Cha” workshop of 2021 takes place in Bac Ninh province

This was the first “Sinh Con, Sinh Cha” workshop in the new year, with the participation of more than 300 parents, children, staff, and teachers of Giang Son kindergarten in Giang Son commune, Gia Binh district.

The “Sinh Con, Sinh Cha” workshop in Bac Ninh was graced by MoLISA Deputy Minister Nguyen Thi Ha and leaders from Bac Ninh province and NFVC

The “Sinh Con, Sinh Cha” workshop facilitated discussion on three important parenting topics: making plans to spend quality time with children; controlling parenting anger and minimising domestic tensions to avoid hurting the children; and establishing healthy eating routines with nutritious and enjoyable meals for the children. These topical topics fall under the programme’s three main content groups of intelligence, behaviour, and health of children from newborns to six years.

Deputy Minister of of Labour, Invalids and Social Affairs Nguyen Thi Ha and representatives from Generali Vietnam donating gifts and financial support to local underprivileged children

At the event, Generali Vietnam handed 150 gift sets to all participating children, 150 programme booklets to their parents, as well as 30 special gifts in cash and in-kind to 30 needy families from the local communities.

On this occasion, NFVC also gifted financial support to 100 underprivileged children of Gia Binh district in the province whereas Bac Ninh Provincial Youth Union granted 30 cash gifts to disadvantaged children of Giang Son kindergarten.

“We highly appreciate Generali’s active involvement in Vietnamese children’s development and protection through various initiatives including 'Sinh Con, Sinh Cha', a practical programme that helps parents improve their parenting skills and knowledge in order to offer their children the best start in life, and thereby positively impacting their comprehensive development,” said Nguyen Thi Ha, Deputy Minister of Labour, Invalids and Social Affairs.

The “Sinh Con, Sinh Cha” programme in Bac Ninh attracts more than 300 parents, children, staff and teachers in the province

Tina Nguyen, Generali Vietnam CEO, shared: “We are delighted that 'Sinh Con, Sinh Cha' has quickly gained extensive reach and widespread influence in society, thanks to its positive and practical values for Vietnamese children’s comprehensive development. We are also pleased to know that the programme continues to receive great support from both national and local governments to benefit many more parents and families across the country.”

In 2020, “Sinh Con, Sinh Cha” benefited more than 2,000 parents and children from newborns to six years via local workshops organised in various cities and provinces across Vietnam. The programme’s sitcom series has been successfully published on Generali Vietnam’s official Youtube channel garnering millions of views, interactions and positive comments. Both Generali and NFVC aimed to bring the programme to more places and benefit many more families with small children in 2021.

Volunteers from Generali Vietnam donating gifts to local kindergartens

In recognition of Sinh Con, Sinh Cha’s innovative approach and sustainable impact on the development of Vietnamese children, Generali Vietnam has received organisational and individual commendations from the Ministry of Labour, Invalids and Social Affairs' leadership, recognising outstanding contributions to Vietnamese children’s well-being and protection, and “Saigon Times CSR 2020” certification for outstanding community contributions.

“Sinh Con, Sinh Cha” is part of The Human Safety Net, Generali Group’s global movement initiated in 2017. The Human Safety Net’s families programme supports parents in the first six years of their children’s life to lay the strongest possible foundations for their future, contributing to early childhood development (ECD) in disadvantaged communities around the world.

The National Fund for Vietnamese Children (NFVC) is a state-owned organisation under the Ministry of Labour, Invalids and Social Affairs which aims to mobilise domestic and international resources to realise the objectives of child protection, care, and education. The NFVC has a nationwide network at both the central and local levels; manages data on children who require help and children who have received help; as well as monitors the children’s development.