Vietnam Golf Coast to bring images of golfing in Vietnam to the world

January 16, 2019 | 15:19

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Top-ranked clubs announced a new marketing organisation in Central Vietnam on January 15 by joining hands to form a Vietnam Golf Coast, a new golf-specific destination marketing group, extending from the up-and-coming city of Danang to the foothills of Hue and shores of Hoi An.

vietnam golf coast to bring images of golfing in vietnam to the world

Vietnam Golf Coast will promote Central Vietnam's unique golf destinations

Vietnam Golf Coast marked its official launch in Danang on January 15, with 18 holes at the BRG Danang Golf Resort, and a media event and awards dinner at the Sheraton Grand Danang. Members of the international and local press, industry leaders and golf enthusiasts gathered for the event, which comes on the heels Vietnam’s appointment of ‘Hall of Fame’ golfer and celebrated golf course architect Greg Norman as national tourism ambassador.

On its inception, the new organisation links seven of the region’s top-rated signature courses include Laguna Golf Lang Co (designed by Sir Nick Faldo), Ba Na Hills Golf Club (designed by Luke Donald), Montgomerie Links (designed by Colin Montgomerie), BRG Danang Golf Resort (designed by Greg Norman and Jack Nicklaus), Vinpearl Golf Nam Hoi An (IMG Design) - as well as the soon-to-open Hoiana Shores Golf Club (designed by Robert Trent Jones Jr.) - in a league that promises to capture the attention of avid golfers worldwide.

“The goal of Vietnam Golf Coast is to shine a light on the amazing golf courses here in Central Vietnam,” said Ben Styles, chairman of the Vietnam Golf Coast Group. “Together we have an opportunity to showcase some legends of golf and golf architecture in one location, alongside pristine beaches and compelling tourism activities for all.”

Vietnam’s courses have garnered a slew of accolades in recent years. The country was singled out as ‘Asia’s Best Golf Destination’ at the World Golf Awards in 2017 and 2018.

Golf Digest named Laguna Lang Co Golf Resort among the ‘Best Golf Resorts in Asia’ and BRG Danang Golf Resort placed among the publication’s list of ‘World’s 100 Best Golf Courses’ in 2018. Ba Na Hills Golf Club picked up the trophy for ‘Asia’s Best Golf Club’ at the World Golf Awards 2018, while Montgomerie Links took home the title of ‘Best Golf Course in Vietnam’ at the Asian Golf Awards in 2018. The Vinpearl Golf Nam Hoi An recently played host to the qualification rounds of the Vinpearl World Amateur Golfers Championship, after which the Vietnam golf team successfully defended the championship title of WAGC 2018 in Malaysia.

Nguyen Xuan Binh, deputy director of Danang Tourism Department underscored Central Vietnam’s growing attractions for golfers. “With all these internationally renowned golf courses in one place, it’s a great chance for golfers from all over the world to come and decide which is their favourite,” he said.

Established in 2019, Vietnam Golf Coast is a destination marketing organisation dedicated to the growth of golf tourism in Central Vietnam. Together, the members of Vietnam Golf Coast aim to promote Vietnam’s central coast as a world-class destination for golf and culture, create jobs within local communities, and raise the standard of golf within Vietnam.