Telling business stories through sport

Telling business stories through sport

Many businesses are choosing to invest in sports activities as the fastest way to share and spread their goals to those who share the same values.
Vietnam, Where Are You? - Bia Saigon spreads love from all football fans

Vietnam, Where Are You? - Bia Saigon spreads love from all football fans

Bia Saigon is rallying support for the Vietnam National Women’s Football team through exclusive sponsorship of the documentary film Vietnam, Where Are You?
Opportunity available to emulate other nations in sports betting framework

Opportunity available to emulate other nations in sports betting framework

Developing sports betting within current laws could create huge revenue streams to reinvest in the sports sector, as seen in developed countries.
Nation missing out on sports gold mine

Nation missing out on sports gold mine

The sports economy in Vietnam has the potential to rival the tourism and service industry if there are policies that promote a stronger direction and the entry of pioneering financial backers, a major conference heard last week.
Sports not outsider in digital transformation process

Sports not outsider in digital transformation process

Over the past years, many areas have been making changes to keep up with the Fourth Industrial Revolution, and sports are not an exception.
Achievements of the Vietnamese team in 16 appearances at the SEA Games

Achievements of the Vietnamese team in 16 appearances at the SEA Games

Let’s take a look at the achievements of the host country at this largest sports event in Southeast Asia.
Herbalife supports Vietnamese sports

Herbalife supports Vietnamese sports

Herbalife Vietnam assisted the Sports Administration and Olympic Committee to hold an event at the National Sports Training Center in Hanoi.
Bia Saigon officially becomes diamond sponsor of SEA Games 31

Bia Saigon officially becomes diamond sponsor of SEA Games 31

Bia Saigon the leading brand of SABECO has officially become the diamond sponsor for the 31st SEA Games to be held in Vietnam.
Second VSIP JSC charity golf event kicked off

Second VSIP JSC charity golf event kicked off

The second VSIP JSC charity golf event took place at Vu Yen Haiphong Golf Course on October 31 with the participation of 64 players.
US association calls on President Biden to donate more vaccines to Vietnam

US association calls on President Biden to donate more vaccines to Vietnam

The SFIA has requested President Biden to send more COVID-19 vaccines to Vietnam, the second-largest source of sports and fitness products to the US.
Lenovo and FC Internazionale Milano strengthen winning partnership

Lenovo and FC Internazionale Milano strengthen winning partnership

Lenovo and world football association Inter have upgraded their multi-year partnership starting in the 2021-2022 season.
Herbalife Vietnam becomes sponsor of AFF Suzuki Cup 2020

Herbalife Vietnam becomes sponsor of AFF Suzuki Cup 2020

Herbalife has become an official sponsor of the AFF Suzuki Cup 2020, including financial support and sports nutrition products for football players.
SABECO scores big with football tie-up

SABECO scores big with football tie-up

SABECO has become the official supporting partner and exclusive beer industry sponsor of the Vietnamese national football team.
New hope for first velodrome project in Vietnam

New hope for first velodrome project in Vietnam

South Korean and Japanese investors are hoping to accelerate the $200 million velodrome and international standard stadium that has been delayed since 2015.
Tiger Beer presents Vietnamese football fans with valuable prizes

Tiger Beer presents Vietnamese football fans with valuable prizes

This summer, Tiger Beer will partner with football legend Rio Ferdinand to spread the message of “uncaging your courage” among Vietnamese football fans.
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