Fusion Hotel Group and Dong A Hotel Group to redevelop Nui Coc Lake Wellness Resort

March 25, 2024 | 09:36
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Vietnamese wellness pioneer Fusion Hotels & Resorts and Dong A Hotel Group JSC have entered into a hotel management agreement to reposition and manage the Nui Coc Lake Wellness Resort (Nui Coc Resort).
Fusion Hotel Group and Dong A Hotel Group to redevelop Nui Coc Lake Wellness Resort

Representatives of Fusion Hotel Group and Dong A Hotel Group signed a hotel management agreement on March 8

Stretching nearly 1km along the banks of Nui Coc Lake in Thai Nguyen province and just a 90-minute drive from Hanoi, the resort represents an attractive Hanoi weekend getaway, a meeting and group destination, and a retreat for domestic and international travelers.

The existing 24-hectare development consists of 15 bungalows and 58 hotel rooms with eight traditional Vietnamese houses up to 300 years old. The plan is to reposition the resort as an upmarket destination. The Fusion team will work with the owner to create a new concept and support the execution of the development plan. Once complete, the resort will include up to 185 keys, offering full-service amenities, and taking advantage of the site’s natural surroundings.

At the signing ceremony on March 8, Peter Meyer, vice chairman of Lodgis and owner of Fusion, stated, “We are very excited to work with Dong A on this special project and believe our wellness operating expertise will allow us to make a valuable contribution to the resort’s repositioning.”

David Roberts, chief operating officer of Fusion, added, "Fusion Hotel Group provides unprecedented experiences for travelers from the moment they enter our properties and through every touch point during their stay. In line with this spirit, we are excited to collaborate on the management of the Nui Coc Lake Resort, where the stunning natural surroundings will provide an ideal setting for wellness. It will be a seamless blend of nature, cultural art, locally inspired hospitality, and professional wellness and healthcare programmes. For guests, the journey will focus on elevating their physical and mental balance."

Thai Nguyen has the advantage of being a gateway between the northern midland mountainous provinces and the Red River Delta region. The area is famous for approximately 1,000 historical cultural relics and scenic spots. With about 2.5 million visitors in 2023, the location has become a growing destination for domestic and international tourists. The local government has high expectations for the region’s growth as a travel destination in 2024 and beyond. The Nui Coc Lake Resort will no doubt contribute to the region’s attractiveness as a destination, driving new tourist demand and building Thai Nguyen's reputation as a wellness retreat.

Fusion’s professional service standards and experience-driven concepts have attracted both domestic and international travelers. Fusion’s track record of incorporating local characteristics and styles into their designs distinguishes its properties. The company’s dedication to its signature wellness concepts, diverse spa treatments, breakfast anytime, anywhere, and an experienced team of “Fusionistas” ensure bespoke service for guests.

The Nui Coc Lake Wellness Resort by Fusion is expected to commence operations and welcome its first guests in early 2026.

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