DKSH, Hoa Linh, and Thai Minh partner up on development journey

August 07, 2023 | 17:40
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With nearly 160 years as a trusted partner supporting hundreds of business developments in 37 markets, DKSH has been accompanying Hoa Linh Pharmaceutical and Thai Minh Pharmaceutical in their journey of development and expansion in the domestic market with plans to go beyond in the future.

At a media briefing in Hanoi on August 4, DKSH, Hoa Linh Pharmaceutical and Thai Minh Pharmaceutical shared the success storeys from their cooperation journey.

Hoang Thi To Nga, general manager, Business Unit Performance Materials, DKSH Vietnam said, “DKSH's Business Unit Performance Materials is not only a bridge to assist local businesses to approach international innovative materials, but we also go along with our strategic partners in the process of market research and product development.”

“The success of Hoa Linh Pharmaceutical and Thai Minh Pharmaceutical is testament to DKSH's efforts to accompany and help develop domestic businesses as they bring high-quality products to millions of Vietnamese," she added.

DKSH partners with Hoa Linh and Thai Minh in development journey
Hoang Thi To Nga, general manager, Business Unit Performance Materials, DKSH Vietnam

DKSH has been a strategic partner of Hoa Linh and Thai Minh for many years, and aids the firms in their research and development processes, working with both businesses to enhance competitive advantages while affirming its position in the domestic market.

Hoa Linh is one of the top Vietnamese healthcare product brands, developed using experience from Vietnamese traditional medicines and natural ingredients. Hoa Linh chose DKSH as a strategic partner to develop and optimise the production process for two national product lines, Ngoc Chau herbal toothpaste and Nguyen Xuan herbal hair care products.

With extensive expertise in the industry, DKSH has provided advanced ingredients and strategic consulting to assist Hoa Linh in improving formulas as well as enhancing product performance, contributing to the outstanding growth of the two products. The strategic partnership between the two companies has contributed to the production of millions of units each year for Vietnamese consumers. Hoa Linh has successfully become one of the most popular Vietnamese healthcare brands in the domestic market.

DKSH partners with Hoa Linh and Thai Minh in development journey
Nguyen Thi Thuy Dung, director, Cosmetics, Healthcare, and Beauty Products, Hoa Linh Pharmaceutical

Nguyen Thi Thuy Dung, director, Cosmetics, Healthcare, and Beauty Products, Hoa Linh Pharmaceutical said, "Ensuring the quality of the product will help us to remain in the market leader position heading towards sustainable development. We appreciate DKSH's expertise and excellent support for Hoa Linh’s business over the past decade. This strategic partnership has contributed significantly to the success of Hoa Linh Pharmaceutical on its journey to bring the best personal care products to Vietnamese consumers.”

DKSH has also been accompanying Thai Minh since 2019 as they seek to improve Vietnamese health together. With dedication to a scientific foundation, Thai Minh strives to research and cooperate with domestic and international scientific experts and organisations to seek the best solutions to health problems. Thai Minh is committed to creating products based on the most professional and reliable scientific research. Science is an important factor in Thai Minh's products to ensure the highest efficiency in improving the quality of health for its customers.

Thai Minh and DKSH successfully launched the calcium gummy Heviho at the beginning of 2023. This nutraceutical contains 'CalGo', a nutraceutical ingredient extracted from natural salmon by Hofseth Biocare in Norway, which is distributed by DKSH in Vietnam. This ingredient not only helps absorb calcium six times easier than others but also enhances bone and dental health without causing constipation.

DKSH partners with Hoa Linh and Thai Minh in development journey
Han Ngoc Anh, director of Thai Minh Pharmaceutical

Han Ngoc Anh, director of Thai Minh Pharmaceutical said, “We believe that with its outstanding features, the calcium gummy Heviho will secure its position in the Vietnamese market. With the support of DKSH, Thai Minh will continue to develop, diversify, and invest in our portfolio of high-quality healthcare products in Vietnam, providing consumers with more choice besides imported products.”

DKSH has been a top market expansion services provider for businesses seeking growth opportunities across Asia and beyond for nearly 160 years in four sectors: healthcare, consumer goods, performance materials, and technology. The company has extensive industry expertise and in-depth local market understanding, providing comprehensive and flexible solutions according to business needs.

During more than 30 years of operations in Vietnam, DKSH has consistently sought to strengthen its capabilities, remaining a trusted partner to existing and new businesses alike.

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By Bich Thuy

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