BAEMIN Academy aims to foster local food and beverage industry

BAEMIN Academy – a success story in South Korea – is officially launched in Vietnam

The BAEMIN Academy initiative was first launched by BAEMIN in South Korea in 2014 with the ambition of accompanying merchant partners in the journey of growth and sustainable development.

The academy in Vietnam aims to create and nurture a learning ecosystem with diverse types of training content and formats to provide a platform for the sustainable success of all partners in the food and beverage industry.

The launch of the academy also marks an important milestone highlighting BAEMIN’s commitment to long-term relationships with its merchant partners.

At the virtual launch of BAEMIN Academy on April 8, Jinwoo Song, CEO of BAEMIN shared, “With the ambition to create and nurture Vietnam's food ecosystem, we will constantly invest and focus on educational initiatives to help improve the lives of not only of our partners but also our users and relevant stakeholders. BAEMIN Academy has been received extremely well in Korea and is considered one of the most practical, innovative, and large-scale community initiatives. We hope that the academy will also be able to bring about practical benefits and aid the success of merchant partners in Vietnam.”

In the future, BAEMIN Academy will expand and diversify its training programmes, updating content that is not only and responding to changes in the food technology industry. In addition to easy-to-use online content posted on the academy's official website, BAEMIN will also organise offline courses and sessions to help maximise the effects.

As of 2021, the number of beneficiaries in South Korea has surpassed 100,000 people, of which more than 29,000 partners have participated in offline training at the centre in Seoul.

Within just one year, BAEMIN Academy has recorded more than 71,000 partners registering for online training. BAEMIN Academy has opened the door of business for partners, creating favourable conditions to help them develop their business through training programmes with more than 250 courses.