LG art exhibition marks three decades of development in Vietnam

The event marks a memorable milestone and offers a space where technology and art blend together, fully conveying the message of “Life’s Good” through a multisensory experience.

The exhibition takes visitors through three experiential spaces: Touch – Feel – Spread. Each space vividly recreates LG’s development journey in Vietnam. Through the combination of installation art, sound, and light, the exhibition offers unique multisensory experiences, opening up new perspectives on the connection between technology and emotions.

Song Ikhwan, general director of sales and marketing, LG Electronics Vietnam. Photo: LG

Song Ikhwan, general director of sales and marketing, said, “2025 marks a significant milestone for LG Electronics in Vietnam, our 30‑year journey alongside the growth of this beautiful country. Since establishing our first factory in Hung Yen in 1995, we have expanded our presence in Vietnam with three manufacturing plants in Haiphong; three R&D centres in Hanoi, Haiphong, and Danang; and three sales representative offices across Vietnam.”

“Looking ahead, LG is committed to continuing to deliver smart life solutions empowered by LG Affectionate Intelligence, designed to create a smarter, more convenient life for Vietnamese users. We will also diversify and expand our product lines to meet the needs of consumers, helping ease daily burdens so that everyone can enjoy more quality time in life,” he added.

With 30 years of accompanying Vietnamese consumers, LG has become a pioneering technology brand, trusted and widely used in millions of homes, contributing to improving the quality of life for Vietnamese people.

The Art-ffection by LG. Photo: LG

In Vietnam, LG maintains its leading position in many product categories such as OLED TVs, washers and dryers, and air purifiers.

The Art-ffection by LG exhibition is the brand's gratitude to users on the occasion of the 30th anniversary of its establishment and development in Vietnam.

Photo: LG

Previously, LG released the brand film "Empathy Touch Love" recreating the journey from the day LG set foot in Vietnam, technological innovations, to the familiar presence in every family jome.

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