Emerging hub for integrated events tourism in southern Vietnam

One of the standout players in this space is The Grand Ho Tram, a large-scale integrated resort complex located in Ba Ria-Vung Tau (now Ho Chi Minh City), which has steadily positioned itself as a premier destination for event tourism in southern Vietnam.

Emerging hub for integrated events tourism in southern Vietnam

Situated just over two hours by car from Ho Chi Minh City via the Long Thanh-Dau Giay Expressway, The Grand Ho Tram enjoys one of the most accessible coastal locations in southern Vietnam. This proximity is a key factor driving its popularity among companies based in the country’s southern economic powerhouse, as well as regional travellers from ASEAN countries.

The Grand Ho Tram offers a compelling value proposition for both domestic and international enterprises seeking a professional, all-in-one venue for meetings, conferences, and corporate retreats. While being easily reachable, The Grand Ho Tram also benefits from a setting that feels remarkably secluded, located along a pristine stretch of coastline that retains its natural charm. This duality of convenience and escapism is particularly attractive for event organisers who want to provide attendees with a sense of retreat, without compromising on connectivity or logistical ease.

At the heart of The Grand Ho Tram’s offering is its integrated resort model, which combines high-end accommodation, conference facilities, food and beverage outlets, entertainment, and wellness services within a single, unified complex. This allows businesses to design and deliver end-to-end event experiences without the need to coordinate across multiple locations or providers. The complex comprises three distinct yet complementary properties that together form a versatile and upscale hospitality ecosystem. InterContinental Grand Ho Tram serves as the flagship resort, delivering refined luxury and seamless access to core event facilities, making it particularly well-suited for high-level corporate gatherings.

Holiday Inn Resort Ho Tram Beach caters to families and mid-range groups, offering a balance of comfort, functionality, and value ideal for incentive trips or departmental retreats. Completing the trio is Ixora Ho Tram by Fusion, a lifestyle-driven development that emphasises privacy, residential-style living, and nature-inspired design, appealing to guests seeking a more intimate and tranquil stay while still enjoying access to the resort’s broader amenities.

Collectively, these properties provide over 1,200 accommodation units, including nearly 1,100 standard and suite rooms, 164 serviced apartments, and 46 private villas. Many of these rooms offer views of the ocean, gardens, or surrounding forests, creating a tranquil backdrop that enhances the restorative aspect of corporate retreats and incentive programmes.

Such a diversity of room types makes it easier for companies to tailor their event packages to a variety of budgets and preferences, whether for large-scale conferences, intimate leadership offsites, or reward-based travel initiatives.

The Grand Ho Tram is equipped with state-of-the-art meeting and conference infrastructure, including a grand ballroom capable of hosting large banquets or plenary sessions, breakout rooms with flexible configurations, and outdoor venues ideal for themed dinners or team-building activities.

Each space is supported by a team of experienced event planners and technical staff, ensuring that every event is executed to international standards. Advanced audiovisual systems, customisable decor, and dedicated support teams allow for events to be highly personalised and brand-consistent.

The Grand Ho Tram has successfully hosted a wide array of events for multinational corporations, local conglomerates, government entities, and industry associations. Feedback consistently highlights the professionalism of its operations team, the convenience of its all-in-one model, and the memorable experiences created beyond the boardroom.

A key element that sets The Grand Ho Tram apart from conventional meeting venues is its strong emphasis on leisure and culinary experiences. The resort is home to more than 17 restaurants and bars, offering an eclectic mix of Asian and Western cuisine. From refined dining to casual beachfront eateries, the culinary offering is both diverse and dynamic.

Meanwhile, after-hours relaxation is also fully catered for. The resort features expansive outdoor pools, a modern spa offering therapeutic treatments, and vibrant nightlife venues with live DJ sets. For more active pursuits, the Game Zone and nearby golf facilities provide additional options for team-building and informal networking.

The final quarter of the year typically marks the peak season for events industry activities in Vietnam, as businesses wrap up operations and plan appreciation events, strategic offsites, and team-building retreats. The Grand Ho Tram has responded to this seasonal surge by offering curated year-end packages that include accommodation, meeting space, entertainment, and food and beverage at preferential rates.

These packages are designed to provide maximum flexibility, allowing clients to scale services up or down depending on group size and event objectives. Early interest from businesses across sectors including finance, manufacturing, fast-moving consumer goods, and technology suggests a growing appetite for integrated event experiences, and a willingness to invest in quality.

In line with this trend, The Grand Ho Tram continues to refine its service delivery model to meet evolving customer expectations, while contributing to Vietnam’s broader ambition of becoming a regional event tourism hub.

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