CGV cinemas first to bring the IMAX experience to Vietnam

March 19, 2015 | 10:10

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IMAX Corporation and CJ CGV Holdings Limited just announced an expansion of the companies' partnership with the addition of two IMAX® theatres to be located in Vietnam, marking IMAX’s entry into the country.

The first theatre will be added to CGV VivoCity in Ho Chi Minh City, the largest metropolitan area in Vietnam, with the second location expected to open soon at a location still to be determined in Hanoi capital.

With this deal, CJ CGV – IMAX’s second-largest partner internationally - will have 97 IMAX theatres open or contracted to open, including two theatres in Vietnam, 20 theatres in South Korea and 75 theatres in China.

“We were one of the first to introduce The IMAX Experience® to audiences in South Korea and today we are proud to be the first to bring the world’s most immersive experience to moviegoers in Vietnam.

“IMAX delivers a unique cinematic experience that sets us apart from our competitors. With global expansion as a top priority, we look forward to continuing this successful relationship and integrating IMAX as a key element to our growth efforts,” said Dong-Won Kwak, CEO of CGV Vietnam.

“CJ CGV is a world-class exhibitor and powerful force in the Asia Pacific entertainment market that has helped strengthen the IMAX brand throughout the region,” said Don Savant, IMAX managing director, Asia Pacific.

“I can’t think of a better way to commemorate our decade-long relationship than by introducing IMAX to the moviegoers of Vietnam with our valued partner and the country’s largest exhibitor,” Savant added.

IMAX® theatres are expected to offer moviegoers a truly immersive cinematic experience, allowing them to enjoy the biggest blockbusters like never before.

IMAX’s cutting-edge projection system, which delivers crystal-clear images, coupled with IMAX's customised theatre geometry and powerful digital audio, creates a unique environment that makes audiences feel as if they are in the movie.

Every movie presented in IMAX® cinemas has been digitally re-mastered to enhance both the image and sound with proprietary IMAX DMR® (Digital Re-mastering) technology.

CJ CGV Vietnam is exclusive partner of IMAX in Vietnam, and its CGV VivoCity venue will be the first cinema in the country to provide The IMAX Experience.

Some upcoming movie screenings in IMAX in 2015

The Avengers: Age of Ultron (Release: 24.04)

Super blockbuster in 2015 with the return of the Heroes of Marvel comic has conquered millions of viewers around the world as Iron Man, Captain America, Black Widow, Hawkeye, Hulk or Thor. In this section, the Heroes have to face Ultron, a dangerous enemy and be risk of internal dissent. The movie is expected many eye-catching actions and fighting. And this is highlight movie of this summer. The Avengers: Age of Ultron will be officially released in Vietnam one day earlier than in North America and other parts of the world.

Jurassic World (Release: 12.06)

With $150 million investment, Jurassic World is the significant comeback of the giant dinosaurs once used to be introduced to audiences by the legendary director Steven Spielberg from the 1990s. Coming up to IMAX, Jurassic World is expected to bring a lively adventure and most voyeuristic to audience in the middle of a hot summer.

Terminator: Genesis (Release: 03.07)

Terminator: Genesis – part 5 of Terminator is back of super star Arnold Schwarzenegger. In this part, audience will see Terminator T-800 in human shape. With introduction budget reaching $170 billion, Terminator: Genesis has the participation of some stars joining in this series for the first time as: Emilia Clarke (TV series Game of Thrones) and Jai Courtney (Die Hard 5).

By By Mai Thuy

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