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This marks a new turning point in the card market, transforming the debit card – once primarily associated with cash withdrawals or basic transactions – into a smart spending tool that helps customers optimise benefits directly from their current accounts and through every daily transaction.
Tuong Nguyen, deputy CEO of VIB, shared, "Consumers today are shifting towards a new spending trend, balancing lifestyle and experiences with effective personal financial management to achieve greater goals. The launch of this debit card suite further affirms VIB's strategy of leading card trends. Going beyond basic payment functions, VIB's debit card lines offer outstanding cashback value, a wide range of options tailored to different customer segments, and easy accessibility. By maximising benefits for customers right on their own current accounts, we aim to pioneer the new consumer spending trend."
Elevating the payment card experience
While the market is heavily focused on credit cards or QR code payments, debit cards receive relatively little attention and are often limited to cash management and ATM withdrawals, resulting in limited customer options in this segment. With the vision of "Leading card trends", VIB not only strengthens its position in the credit card sector but also elevates the debit card segment by launching a completely new suite of products that cater to the diverse needs of all customer segments.
Smart Card – offers up to 5 per cent cashback on online shopping, along with the privilege of issuing unlimited supplementary cards linked to various payment platforms.
Junior Smart Card – the first debit card in the market that allows children from the age of six to own a card.
Platinum Card – provides up to 5 per cent cashback on international transactions, plus two complimentary airport lounge visits, with unlimited additional visits based on spending volume.
Premier Signature and Priority Signature Cards – premium cards designed for priority banking customers, offering exceptional privileges including up to 5 per cent cashback on dining, travel, and shopping, four complimentary airport lounge visits per year, and unlimited additional visits based on spending volume.
Each card line is tailored to specific spending needs and lifestyle preferences across different customer segments, helping users optimise benefits directly from their current accounts, without requiring income verification or complicated registration procedures.
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With five distinct card lines, VIB's debit card suite serves as a modern spending solution for all customer segments, from children and active young users to affluent clients, offering a host of breakthrough advantages.
Credit card-equivalent privileges: Market-leading cashback of up to 5 per cent, complimentary airport lounge access, and other premium benefits, all without the need for income verification or credit approval.
Competitive and flexible cashback mechanism: While many debit cards on the market require a minimum spending threshold to unlock rewards for future transactions, VIB's new debit cards tie cashback benefits directly to the customer's current account balance. The higher the balance, the higher the cashback rate – up to 5 per cent. Every transaction, no matter how small, qualifies for cashback, with earnings of up to VND900,000 ($34.1) per month (equivalent to VND10.8 million ($409.22) per year), delivering real, daily financial value.
Synergistic privileges: Through an integrated spending management model, customers can easily combine benefits from various VIB products and services, For example, pairing with the Super Account, which generates returns of up to 4.3 per cent per annum even for one-day deposits, effectively transforming the current account into a dual-benefit financial centre.
Advanced payment technology integration: All VIB debit cards are equipped with cutting-edge payment technologies, allowing users to make seamless contactless transactions via Apple Pay, Google Wallet, Samsung Pay, Garmin, or fast QR code payments.
The launch of the new debit card suite is not merely the introduction of another convenient product, but rather a crucial component in VIB's personalised financial ecosystem. It enables customers to maximise their benefits by leveraging a unified ecosystem, instead of relying solely on individual accounts or standalone cards.
For younger customers who have yet to meet credit card eligibility criteria – or those who currently have no need for a credit card – the debit card serves as an ideal entry point to the VIB ecosystem. It offers market-leading cashback benefits with no minimum spending requirement, and is highly versatile thanks to its compatibility with popular e-wallets and international payment gateways, something QR code payments cannot provide.
For existing payment cardholders, VIB offers upgrade programmes and the opportunity to open a credit card, giving customers the added flexibility of “spend now, pay later” with interest-free periods of up to 55–57 days, as well as the option to convert large transactions into instalment payments directly on the card.
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By flexibly combining debit cards with credit cards, the Super Account, and other financial products such as Super Cash, a 100 per cent online unsecured personal loan of up to VND1 billion ($37,892), customers can easily balance spending, manage cash flow intelligently, and fully leverage the exclusive privileges offered within VIB's financial ecosystem.
With a fully digital card issuance process available via the MyVIB or Max Powered by VIB digital banking apps, customers can obtain a virtual card and start spending within just five minutes of registration.
To celebrate the launch, VIB is rolling out an attractive promotion: first-year annual fee wafted for all new customers meeting a minimum spending of just VND1 million ($37.89), along with an opportunity to open a complimentary VIB Cashback credit card, doubling the benefits for users.
Open your card now to experience and enjoy these exclusive offers.
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