Play For Dream Technology enters Asia-Pacific with world’s first Android-based spatial computer

Play for Dream MR is a mixed reality (MR) headset which seeks to set a new standard in spatial entertainment. Featuring industry-leading specifications, a powerful self-developed algorithm architecture, and an integrated design aesthetic, it creates a seamless fusion of digital and real worlds, delivering an unparalleled spatial entertainment through astonishing MR gaming, and stunning 3D spatial videography and photography.

The launch of Play For Dream MR at Shangri-La Singapore

Specially developed in a close and strategic collaboration with IMAX and DTS, Play for Dream looks to provide the IMAX’ signature picture and sound to those utilising the device, elevating user experience. This DTS:X Ultra featured device is also set to elevate user experience across various scenarios via multiple customised spatial sound effects powered by DTS.

"Play For Dream Technology is committed to reforming how everyone acquires information. By focusing on delivering exceptional experiences, we bring a new dimension of spatial entertainment to users in the Asia Pacific region,” said Huang Feng, founder and CEO of Play for Dream Technology. “Singapore is one of the most innovative cities in the world and a preferred hub for many cutting-edge technology companies. We hope to embark on our global expansion from here and influence the Asia Pacific region over time. This region has the largest and youngest digital native population in the world, making it a critical starting point for our global strategy as we write a new chapter for our brand."

Huang Feng, founder and CEO of Play For Dream, announcing the global launch of Play For Dream MR at Shangri-La Singapore

Equipped with 8K Micro-OLED screens and an ultra-light resin Pancake optical solution, Play for Dream MR will deliver an astonishing 27 million pixels at 3882 PPI, with 45 PPD at the centre. Powered by the Qualcomm Snapdragon XR2+ Gen 2 platform, Play for Dream MR ensures high performance for smooth, realistic MR experiences. Its cutting-edge camera and sensor array, including 11 high-performance cameras, 7 types of sensors, and 22 infrared LEDs, provide precise and efficient tracking with a VST latency as low as 14ms while allowing consumers to experience the next level of spatial computing.

Play For Dream Technology is revolutionising spatial entertainment by teaming up with industry leaders. In addition to IMAX and DTS, Play for Dream MR is a pioneering device equipped with Snapdragon XR2+ Gen 2 chip. It will introduce a new spatial input method developed in collaboration with Sogou Input Method. Collaborations with giants like IMAX, DTS, Qualcomm, Unity China, BOE, and Sogou Input ensure an unparalleled premium user experience, combining advanced technology with seamless integration.

“I am thrilled to be here today at the global launch of Play For Dream Technology’ s groundbreaking product. We are embarking on a strategic worldwide partnership with our first IMAX partner in spatial computing and MR field. In anticipation of our future collaboration with Play For Dream Technology, we have been working closely together to prepare iconic experiences, tailored to the industry-leading specifications and features of this new product, immerse users with classic IMAX documentaries. We look forward to seeing this product arrive on the market soon as the world’s first Android-based spatial computing and MR device certified by IMAX Enhanced,” said Xin Zhou, vice president, business affairs and operations, IMAX China.

Christopher Lang, vice president and general manager for Greater China, Xperi added, “Play For Dream MR will be featuring DTS:X Ultra, the exclusive audio format used in the IMAX Enhanced programme, offering heart-pounding theatrical sound to its users. Additionally, Play For Dream MR will include DTS:X Ultra, a premier audio solution that provides an ultra-realistic immersive 3D listening experience with precise audio cue placement. This truly brings all contents to life, whether its games, movies, and music. DTS is collaborating closely with the Play For Dream Technology technical team to ensure optimal calibration and tuning, delivering sound exactly as artists intended. The product delivers a variety of scenarios tailored to different content types, satisfying every user,”

Play For Dream MR transcends the boundaries of a TV, theatre room, computer, gaming console, VR, and 3D camera, seamlessly integrating their best features into one elegant solution.

Play For Dream MR headset with the self-developed 6DoF halo-free controllers.

Play For Dream MR is going to deliver an IMAX-level audiovisual feast anytime, anywhere. As IMAX’s and DTS’s global strategic partner in spatial computer and mixed reality field, Play For Dream Technology sets new standards in spatial immersive audio. Featuring exclusive DTS spatial sound effects, Play For Dream MR fine-tunes immersive audio for multiple scenarios, ushering in a new era of home entertainment and delivering extraordinary experiences to users every moment.

In addition, when the Play For Dream Technology’s self-developed theatre mode is activated, the screen can expand to over 1,000 inches, but the innovation doesn't stop there. The device simulates a 7.1-channel experience with a 360° surround sound field, enveloping the user and creating an immersive feeling of being part of the scene.

Play For Dream MR also offers a truly immersive game experience, It provides tailored interaction solutions for every type of game, featuring precise eye and hand tracking, along with self-developed 6DoF halo-free controllers. Compatible with MR games, VR games, and 2D large-screen games, it opens up a vast library of content.

Play For Dream Technology and its partners at the launch of Play For Dream MR

With VST latency as low as 14ms, Play For Dream MR accurately simulates the real world with a 1:1 representation, creating a dynamic, realistic, and low-latency MR gaming experience. Users can enjoy ultra-realistic visuals, immersive surrounding sound, and haptic feedback from the controllers, recreating the thrill and excitement of gaming across multiple sensory dimensions.

Play for Dream MR captures cherished memories like never before, makes future work easy, and unlocks infinite possibilities with AI+MR.

It is comfortable and elegant: Setting the new standard in wearable tech design. This remarkable device is just 33mm thin, making it 21.4 per cent slimmer than its predecessor. Its innovative curved battery design maximises space, resulting in a battery compartment that is 20.6 per cent thinner.

The Play For Dream MR is designed with a sleek and futuristic aesthetic.

The Play For Dream MR will be available in Singapore and Malaysia in October 2024, with details of pricing to be released at a later date. This will be followed by launches in Thailand, Indonesia, Vietnam, and Japan, which are planned for 2025.

As the world's first android-based spatial computer, Play For Dream MR is accelerating the development of a more expansive and compatible content ecosystem. The company has already established deep collaborations with nearly 100 content providers across various countries and regions worldwide.

Founded in 2020, and currently offering a total of over 300 ecosystem applications on its store, Play For Dream Technology continues to launch more applications regularly. By collaborating with Android developers, they aim to unlock limitless creativity possibilities. Equipped with rich features and user-friendly SDKs, developers can create an entirely new realm of spatial applications aimed at providing users with a richer, more imaginative, and unprecedented experience within spatial computing.

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