Phuc Khang's journey from CSR to ESG

Phuc Khang Corporation has consistently strived to develop real estate products of value and improve the quality of life for residents, the community, and the environment. Over more than 14 years of operation, the corporation has actively implemented corporate social responsibility (CSR) procedures while conducting the company's core business activities.

Speaking at the VIR conference, Le Thi Hong Na, strategic advisor for sustainable development at Phuc Khang Corporation said,"Back in 2009, we started with small activities such as volunteering for the community. We have gradually improved the quantity and quality of our activities to form a more comprehensive CSR strategy for a healthy and happy community."

Phuc Khang Corporation has since led many different CSR activities. During the COVID-19 pandemic, for example, the company successfully launched the 'Green Heart Volunteer' campaign, consisting of several meaningful community activities.

In addition, Phuc Khang has also made efforts to improve its corporate governance system, establishing strong and trustworthy relationships with partners and the community.

According to Na, Phuc Khang Corporation has embarked on a journey towards sustainable development, creating green buildings, green communities and a green future. CSR practices are now shifting to environmental, social, and governance (ESG) and the company's existing CSR activities have laid a solid foundation for its ESG practices.

In addition, Phuc Khang has made efforts to improve its corporate governance, establishing strong and trustworthy relationships with partners and the community.

Phuc Khang has selected nine priority and eight supplementary goals based on the 17 UN Sustainable Development Goals as a strategic framework. In the first half of this year, the corporation implemented specific activities based on each ESG aspect, including the application of the circular economy model to its business activities.

Meanwhile, the firm's real estate products have been registered and implemented according to international green building criteria. The corporation also organises 'Green Study' programmes for staff and the community, with courses and seminars on green building and sustainable development, as well as field trips to green projects.

Phuc Khang ensures compliance with ESG articles related to salary, bonuses, and health insurance for all employees. The corporation has also secured Gender Equality Assessment Results and Strategies certification. Meanwhile, it runs internal training schemes for life and professional skills development, awarding scholarships in partnership with various foundations and universities.

The corporation continues to implement the comprehensive 'e-office' digital transformation project, organise special training courses for management teams, and perfect corporate policies and processes in collaboration with stakeholders.

"Successful strategic implementation of ESG will be one of the important foundations for sustainable development, bringing greater value to everyone," Na said.

"Building on the foundation of our vibrant CSR strategies, Phuc Khang Corporation continues to upgrade its ESG strategy with our clearly defined goals of creating green buildings, green communities, and a green future," she added.

Phuc Khang Corporation focuses on green buildings and sustainable development Developing green buildings aiming for smart living spaces with low emissions is not only limited to policies and efforts from agencies and authorities, but has been replicated as a trend among businesses, entrepreneurs and the wider community.

Phuc Khang Corporation pioneers shift to ESG ideals Vietnam’s pledge in 2021 to achieve net-zero emissions by mid-century has catalysed a significant shift in the corporate landscape. This move, especially vital for the construction and real estate sectors, is transitioning businesses towards sustainable, green development.

Phuc Khang focuses on strategy developing high-rise green buildings Dr. Le Thi Hong Na, Sustainable Development Strategy consultant at Phuc Khang Corporation, spoke at VIR's Sustainable Development conference on November 16.