Liberty Insurance receives the fourth award from IDG for innovative initiatives

This year, the company was awarded the Non-Life Insurance Company with Outstanding Innovative Products and Services award, acknowledging Liberty Insurance’s efforts to continually provide innovative insurance products and customer-centric service offerings to customers, partners, and producers – including agents, auto dealers, brokers, and banks.

Nga Tran, head of Distribution at Liberty Insurance Ltd., receiving the award

The award is an addition to the group’s latest accolade, where Liberty Mutual Insurance was named in Fortune’s 2023 list of America’s Most Innovative Companies.

The award for Liberty Insurance was presented by the International Data Group (IDG) at the award ceremony for the Outstanding Banking Awards and the Outstanding Financial Services Awards at the Financial Services and Retail Banking Forum 2023.

These prestigious annual awards are organised by IDG Vietnam together with local associations to honour banks, fintech companies, and insurers in Vietnam for their achievements in digital transformation, products and services, and efficiency. They recognise the creativity and ability to effectively manage and operate banking and financial products and services for Vietnamese people.

Since their inception 10 years ago, the awards have gained respect and trust from the banking and finance community, honouring more than 20 products and services operating in Vietnam each year.

Liberty Insurance has won the award for its Liberty Car Insurance Comprehensive Package – Liberty AutoCare (2021), the Non-life Insurance Company with the Highest Customer Satisfaction for Digital Experience (2022), and the Non-life Insurance Company with Outstanding Innovative Products and Services (2022).

Liberty Mutual Insurance has been innovating products, services, and procedures to help clients and partners embrace today and confidently pursue tomorrow.

Liberty Insurance has been at the forefront of the digital transformation, pioneering applications that capture the latest trends and the market's growing needs while providing non-life insurance products with comprehensive protection benefits.

In 2010, Liberty Insurance was the first to offer insurance online, making it easier for customers to apply for coverage. Liberty was also the first insurer in Vietnam to offer a 100 per cent online auto insurance transaction interface in 2020.

In 2023, Liberty will continue to develop its system and refresh its website interface with the goal of providing users with comfort, friendliness, and the ease of use when searching for information.

Customers can now obtain an AutoCare (comprehensive auto insurance) quote in just a minute and enjoy overseas travel with the practical benefits of medical insurance and airline cancellation or delay compensation from TravelCare (international travel insurance) in just four steps directly on the company's website.

Liberty Insurance has continued to improve and expand its product offerings by incorporating new trends such as cashless payments and online purchasing, engaging with partners including e-wallets and e-commerce platforms. This allows more Vietnamese clients to obtain insurance products and the advantages of full protection through mobile applications.

Nga Tran, head of Distribution at Liberty Insurance Ltd. said, "As a subsidiary of Liberty Mutual Insurance, the fifth-largest property and casualty insurance company in the world based on 2022 gross written premiums, Liberty Insurance always strives to keep up to date with the latest trends and advanced technology, allowing us to come up with effective approaches to best meet the increasing needs of our customers and partners."

“We anticipate that our digital transformation activities will establish new norms for Vietnam's non-life insurance products and services. Winning our fourth award over three consecutive years in the IDG Awards is an affirmation of our commitment and contribution to non-life insurance. This is a challenge and a great motivation for the Liberty team to continue to improve the quality of our products and services and provide the highest satisfaction for our customers,” Tran continued.

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