Dong Duong Hotel joins Fusion’s Hue portfolio

Duong Thi Kim Boi, director of Dong Duong Hue and Christopher Hur, group CEO of Lodgis Hospitality Holdings, at the signing ceremony

The hotel is set to open in the third quarter of this year and will make a significant addition to Fusion's regional portfolio.

Dong Duong Hotel marks Fusion’s second property in Hue, following the success of Alba Wellness Valley, a testament to Fusion's commitment to long-term success in the city by delivering value to its partners through operational efficiency.

Situated on Hung Vuong Street in Hue, the hotel boasts a prime location on the southern bank of the Huong River, offering sweeping views of the iconic Truong Tien Bridge and UNESCO-recognized heritage sites. The hotel consists of two towers with 161 rooms. Designed in the Indochina style, the hotel exudes the charm of the 'Old Capital' with stylish interiors featuring natural wood furniture, evoking nostalgic traditional values.

Under Fusion's management, Dong Duong Hotel will preserve its historical style while blending modern elements that align with an aspirational lifestyle. Upon completion, the hotel will bring full-service amenities, including multiple dining options, spa treatment rooms, wellness facilities and meeting and conference facilities for up to 250 guests.

Speaking at the signing ceremony in January, Duong Thi Kim Boi, director of Dong Duong Hue Limited Liability Company, which owns the property, said, "Dong Duong Hue Hotel is our pride and joy, and a symbol that embodies the rich cultural heritage and beauty of the ancient capital. We believe that as part of the Fusion brand, the hotel will create new value for the tourism and hospitality industry in Hue."

As Hue becomes a centrally governed city in January 2025, its tourism industry is witnessing significant growth. In 2024, the city welcomed nearly 3.9 million visitors. Hue is set to host the 2025 National Tourism Year, with the Hue Festival featuring over 170 events at both national and provincial levels. Through diverse programming, Hue aims to attract 5 million visitors in 2025, with international tourists comprising 38–40 per cent of the total. These efforts are part of Hue’s strategy to become a cultural, tourism, and wellness hub in Southeast Asia by 2030.

"With a long-term master plan in place and Hue's reputation as a favourite destination in central Vietnam, we are excited to enter this exclusive market with such an exceptional property. We look forward to combining the rich legacy of this iconic property with Fusion's service excellence to create a one-of-a-kind experience," said David Roberts, COO of Fusion.

Christopher Hur, Group CEO of Lodgis Hospitality Holdings, the owning company of Fusion, added, "Dong Duong Hotel is set to elevate Hue’s hospitality scene, offering relaxation, culture, cuisine, and wellness for both local and international travellers, backed by Fusion’s renowned management expertise. Additionally, Fusion is expanding with two new properties in Vietnam, including locations in Hanoi and Halong, and one in Thailand, all set to open later this year. We are on track to reach 50 properties by 2028 and remain committed to providing wellness-focussed, culturally immersive experiences across Asia."

Fusion unveils memorable Christmas and New year Fusion Resort & Villas Da Nang, the newest property in the Fusion portfolio, has unveiled a rejuvenating Christmas Mindfulness Retreatpackage at the resort’s flagship Maia Wellness.

I-Mab Announces Portfolio Prioritization of Givastomig as Lead Clinical Program I-Mab, a U.S.-based, global biotech company, focused on the development of precision immuno-oncology agents for the treatment of cancer.

Celebrate the magic of Tet at Fusion Resorts & Hotels During the Tet holiday, Fusion resorts and hotels in Danang, Hue, Quy Nhon, Ho Chi Minh City, Cam Ranh, Vung Tau, and Binh Duong offer guests a chance to relax, embrace the festive season, and participate in a range of inspiring activities.

CapitaLand Investment expands global data centre portfolio with development of its first data centre in Japan The project will entail an investment of more than S$900 million and seed a future data centre fund