Shinhan Life promotes sustainable development for future generation of Vietnam

September 27, 2023 | 08:00
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With the vision of “Enhancing the Quality of Life through Innovation”, over nearly two years of operation, Shinhan Life has been actively engaged in corporate social responsibility activities, working together to build a sustainable future for the next generation in Vietnam.

According to research by the World Health Organization, for every $1 spent on early childhood development interventions, the return on investment can be as high as $13. Therefore, investing in the development of the younger generation is a cost-effective way to promote shared prosperity, economic growth, and expand equal opportunities.

Shinhan Life promotes sustainable development for future generation of Vietnam (PR)
Shinhan Life aims to build a sustainable future for the next generation of Vietnam

Sharing this common perspective, Shinhan Life has been integrating business development with social responsibility since its inception in the Vietnamese market.

In addition to charity programmes and support for the basic needs of underprivileged children, the company has collaborated to implement long-term educational programmes aimed at comprehensive child development, enabling them to lead fulfilling lives and become valuable citizens for society, thus promoting Vietnam's sustainable future.

Supporting nearly $19,000 in treatment costs for paediatric leukemia patients

On September 15, Shinhan Life Vietnam donated more than $6,300 in treatment costs to pediatric leukemia patients in difficult circumstances at Ho Chi Minh City Children's Hospital.

Additionally, over 120 gifts were presented to paediatric hematology clinical patients to mark the Mid-Autumn Festival. This is the second consecutive year the company has sponsored treatment costs for paediatric leukemia patients, with a total sponsorship approximating $19,000.

Thirty families of paediatric leukemia patients with difficult circumstances have received timely support to continue their battle against the disease.

Shinhan Life promotes sustainable development for future generation of Vietnam (PR)
Shinhan Life donates $6,300 to support paediatric leukemia patients

Directly visiting and giving gifts to these children, Bae Seung Jun, general director of Shinhan Life Vietnam, expressed his heartfelt sentiments.

In addition to sponsoring medical treatment costs, Shinhan Life provides warm care to paediatric patients and their families through practical sharing programmes on holidays.

Jun noted that one of Shinhan Life Vietnam's priorities is to enhance social responsibility and spread love through community activities, and that he expects the company's financial support to boost the spirits and strength of these children and their families, helping them to overcome illness and return to normal life.

In addition to sponsoring medical treatment costs, Shinhan Life provides warm care to paediatric patients and their families through practical sharing programmes on holidays.

The company's Board of Directors and employees visited and distributed 1,300 lunches and 200 gifts to the families of paediatric patients receiving treatment at Ho Chi Minh City Children's Hospital 2 on International Children's Day on June 1.

Hand-delivering meals to the families of patients, Bae Seung Jun expressed his hope that programmes like these would spread widely, allowing young patients facing illnesses to live in an atmosphere of love and community sharing.

Shinhan Life promotes sustainable development for future generation of Vietnam (PR)
Shinhan Life Vietnam's free lunch programme at Children's Hospital 2 on International Children's Day on June 1

Alongside the programme supporting paediatric patients, Shinhan Life continues to provide more than 50,000 free “Shinhan - An Binh” packages of blood cancer insurance to protect the future of children with a simple online registration process.

Providing development opportunities for underprivileged adolescents

In an effort to contribute to the sustainable development of future generations, Shinhan Life general director mentioned that the company is not only limited to supporting basic needs but also implementing long-term programmes to help underprivileged adolescents develop comprehensively, take control of their lives, and become valuable citizens.

This motivation has led the Korean insurer to collaborate with BNJ Vietnam to launch the iLead education programme for adolescents at SOS Children's Villages in Vietnam.

Shinhan Life promotes sustainable development for future generation of Vietnam (PR)
Teenagers from SOS Children's Village in Go Vap (Ho Chi Minh City) participating in 2023 iLead programme

Under the programme, adolescents participate in iLead to learn and explore the values and qualities that they can apply to their personal development. The adolescents select personal values to apply to their self-development, embark on a journey to develop leadership abilities, starting with self-leadership, and increase their ability to integrate effectively into life and the labour market.

Moreover, Shinhan Life provides opportunities for skill training, internships, and future employment for those with the desire and appropriate capacity.

The project is being implemented until 2025 at SOS Children's Villages in Hanoi, Danang, and Ho Chi Minh City.

The journey to improve the quality of life and contribute to a sustainable future for Vietnam's young generation is an essential part of Shinhan Life’s sustainable development journey in Vietnam.

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