Rakuten Viber updates new features for users in Vietnam

In the digital age, communication applications are not just a necessity, but also a key factor in the development and management of businesses. Besides the basic benefits such as saving time for daily direct communication that Rakuten Viber aims to provide, managing, sharing information, and synchronising devices are crucial factors in enhancing group collaboration.

When team members can seamlessly access and share files, documents, and notes, it improves work efficiency and creates a dynamic and creative working environment.

Photo: Viber

The new features in the communities on Rakuten Viber help users connect and interact more effectively, thereby enhancing work productivity. Notably, the comments feature in Viber communities offers a new and effective way for users to communicate. This feature allows community members to easily connect and interact, creating a rich discussion space. This enhances social interaction and makes Viber community a more effective platform for exchange and learning than ever before.

About 75 per cent of employees spend time monitoring messages and conversations. Notably, up to 66 per cent of employees spend from 30 minutes to one hour every day updating information. Furthermore, 42 per cent of employees said they often miss important work information due to ineffective communication tools. This means that businesses can lose billions of dollars yearly because of this waste of time.

Rakuten Viber recognises that improving communication efficiency in businesses is urgent. Therefore, the new features released are Rakuten Viber's commitment to improving work efficiency and optimising user experience.

Previously, Rakuten Viber also introduced the AI Chat Summarizer feature, which helps users navigate long conversations by providing concise summaries generated by AI. This feature saves time by highlighting key points, allowing users to focus on important content and manage lengthy conversations more efficiently.

Two features beloved by Vietnamese users, Folder and My Notes & Reminders, have also been updated to a superior version, making it easier for users to search for information and organise tasks, providing convenience in managing conversations and related documents. These new updates reaffirm Rakuten Viber's commitment to enhancing user experience and facilitating communication and collaboration in the digital environment.

Vietnam is a key market for the continuous development of Rakuten Viber in the global market. Therefore, throughout many years of operation in Vietnam, Rakuten Viber has consistently provided users and businesses with continuously improved features, creating a super app for Vietnamese users. These recent updates also reflect this commitment to constantly improving the app, to provide users with the best experiences.

Rakuten Viber is one of the most trusted and downloaded apps in the world. It creates meaningful connections, bringing people together safely so they can enjoy precious moments with their families and friends, manage their business relations, or pursue their passions, in one place – “we do it all!” As a super app, it gives users services that cover every aspect of their day-to-day needs and make their lives easier.

Rakuten Viber is part of Rakuten Group, Inc., a global technology leader in e-commerce, fintech, digital content, and communications services.

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