JBC Hanoi organises a trade show to promote Korean comestic products

December 15, 2020 | 18:00
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JBC Hanoi has organised JB Cosmetic Show to introduce South Korean cosmetics products to local consumers, paving the way for more Korean investors to enter the Vietnamese beauty market.
jbc hanoi organises a trade show to promote korean comestic products
JBC Hanoi organised JB Cosmetic Show to promote Korean cosmetics products

JB Cosmetic Show was organised by JBC Hanoi at Lotte Saigon on December 15 and Lotte Hanoi on December 17. The show features 72 products from 14 Korean investors, all of which are researched, developed, and produced in South Korea. Thus, these products feature outstanding technology, excellent quality, and competitive prices in comparison with other famous cosmetic brands in the local market.

The show also garnered the responses and needs of consumers to help Korean companies penetrate the Vietnamese market and has received a lot of attention and appreciation from Vietnamese partners due to its safe and quality products. Hopefully, the products will be launched in Vietnam in the coming time.

The show was organised by the trade promotion company Jeonbuk Business Centre (JBC) Hanoi, which was set up in 2019. JBC Hanoi advances business opportunities for traders in both South Korea and Vietnam. The centre supports Korean businesses with trade promotion to enter Vietnam and introduces Korean products that match the needs of Vietnamese businesses. The centre provides support in many diverse fields such as cosmetics, food, household, industrial, and medical products.

JBC Hanoi is the first overseas trade promotion branch of Jeonbuk province of South Korea. Later in 2020, Jeonbuk has set up JBC New Delhi centre in India. The company will continue to expand presence in Southeast Asia and Southwest Asia with a focus on Vietnam.

Vietnam is one of the fastest-growing economies in Asia. At the same time, Vietnam signed a wide range of free trade agreements. Therefore, JBC Hanoi Center will act as a centre of exchange and cooperation with Asian countries including Vietnam and South Korea.

By Thanh Van

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