FPT IS cooperates with Oxford University Press to pioneer gamification in English language learning

May 25, 2024 | 18:55
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FPT IS, a subsidiary of tech giant FPT Corporation, has joined hands with Oxford University Press (OUP) — one of the largest university publishers in the world.

The collaboration aims to deliver a “Made in Vietnam” educational product with Oxford international standard curriculums and gamified approach, integrating new technologies to cater for the high standard learning needs of Vietnamese and international students.

The cooperation is to materialise FPT IS’s and OUP’s commitment to providing international quality English teaching and learning programmes, as well as cutting-edge technology applications such as AI and VR/AR for pre-primary and elementary school students.

This is the first corporation model in Vietnam that expands opportunities to study Oxford-standard English through new technological platforms.

A signing ceremony for the agreement was witnessed by Iain Frew- British ambassador .

FPT IS cooperates with Oxford University Press to pioneer gamification in English language learning
Signing ceremony of the cooperation agreement between FPT IS and Oxford University Press

In their cooperation, OUP will provide standardised educational content sources, grant course evaluation certificates, and offer consulting support on educational content and quality management.

FPT IS will develop and integrate educational content into its Meduverse software, increase the adoption of emerging technologies, carry out the product’s technical operations, promote product growth, and boost product expansion to satisfy the demands of both Vietnamese and neighboring countries’ markets.

In the near future, Meduverse plans to incorporate the Family and Friends international second edition into the product's learning programme.

Family and Friends is one of Oxford University Press's best-selling series. The publication has now sold more than one million copies in Vietnam, and is widely used in the region, such as Thailand, Taiwan, and Indonesia.

Meduverse is an educational platform combined with a virtual universe developed by FPT. The combination of education and technology (AI, AR/VR) enables users to enjoy new and interesting VR activities while gaining useful knowledge.

Leveraging on the versatile contents in Meduverse, combined with an Oxford curriculum customised to align with Vietnam’s needs, the solution promises to help students to study in line with educational programmes through gamification tailored for each age group.

FPT IS plans to launch the Meduverse platform on mobile devices in the near future.

FPT IS cooperates with Oxford University Press to pioneer gamification in English language learning
Cooperating to make Meduverse a pioneering platform for gamified English learning

“The year 2023 was a very special year for bilateral relations between Vietnam and the UK, as we celebrated 50 years of the establishment of diplomatic relations. Our bilateral relations have truly transformed over the past half century. In particular, educational cooperation has become central to the relationship between the two countries,” said the British ambassador at the event.

“I highly expect that the two parties will combine their comprehensive potential in technology and education, co-creating digital education solutions that meet international standards to cater for the learning needs of Vietnamese and global students.”

Sue Trory, global content director at OUP, expressed, “FPT IS’s sharing of their new steps and plans for revolutionising education through digital transformation really inspires me. The partnership between FPT IS and OUPs will mark an important milestone in educational cooperation, reflecting our shared vision of a future where technology and education converge to create world-class digital learning experiences. It will also actively equip Vietnamese students with the skills and knowledge necessary to thrive in the digital world.”

“On FPT IS's side, the synergy between the two parties is an important stepping stone for us to perfect our technological capacity in the education segment, realising our mission of co-creating digital transformation in key sectors of the country. We hope to fully apply technology to the creation of a new learning model, to improve the student experience, and raise the quality of education in Vietnam. The cooperation will aid in the realisation of our vision, making Meduverse the number one Edtech solution in Vietnam and one of the top 10 in Southeast Asia,” said Tran Dang Hoa, chairman of FPT IS.

FPT IS cooperates with Oxford University Press to pioneer gamification in English language learning
Students experience learning on Meduverse

The cooperation model between the FPT IS and OUP follows the educational technology (Edtech) trend that the world and Vietnam wish to keep up with.

Currently, Vietnam is in the top 10 countries with the fastest growth rate of Edtech platforms globally. Edtech in Vietnam is growing at an astonishing rate, reaching about 20.2 per cent per year from 2019-2023, according to Kepios DataReport 2022.

In 2023, OUP joined hands with FPT Schools on the Oxford Quality programme. The project's goal is to provide quality English teaching and learning programmes that follow Oxford international standards.

In addition, partners will be eligible to participate in the global Oxford Quality community with unique privileges.

OUP is a department of the UK-based University of Oxford, currently one of the largest university publishers in the world. OUP produces thousands of new publications in more than 100 languages annually.

The publisher’s offices are present in 50 countries, with approximately 5,000 employees worldwide.

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By Huyen Thuy

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