Sunshine Group and SHG to deliver unique poolside dining experience

The signing ceremony took place in Hanoi on May 15, marking a major step in bringing international dining, entertainment, and luxury hospitality experiences to the Tay Ho West area and establishing a new standard of living for the elite community in the region.

Under the partnership agreement, Sunset Hospitality Group will manage the rooftop restaurant, YAMA, which is designed to meet a 6-star standard and will occupy the 39th and 40th floors – the highest levels of the Noble Crystal Tay Ho WorldHotels Residence. This sky-high resort complex is envisioned as a 'floating cruise ship above the clouds', featuring high-end amenities such as a sky bar, lounge, and infinity pool, evoking the opulence of the Marina Bay Sands in Singapore but reinterpreted with a unique identity in Tay Ho West.

The 6-star YAMA restaurant complex is located on the top floors of the Noble Crystal Tay Ho WorldHotels Residence

YAMA (which means 'mountain' in Japanese) is an exclusive pool and lounge restaurant brand developed by SHG, where the essence of mindfulness is infused into every contemporary culinary experience. Inspired by the pure beauty of nature and the philosophy of balanced living, YAMA offers a multi-layered journey, allowing diners to enjoy exquisitely crafted dishes by the infinity pool, while admiring the magical views of West Lake, the Red River, and Hanoi’s skyline. Or, simply immerse yourself in the refreshing water and rejuvenate with wellness activities such as yoga, meditation, Pilates, or indulge in private acoustic performances from hundreds of metres above the ground.

The culinary offerings at YAMA represent a fusion of traditional Eastern delicacies (especially Japanese) and contemporary spirit, with dishes like premium sashimi, sushi, and yakimono, crafted from fresh local ingredients and presented as intricate works of art. The carefully crafted cocktails, created through the art of mixology with seasonal ingredients, along with a rare wine collection, premium Japanese teas, and a wellness-focused menu, position YAMA as a model for sophisticated dining in the new era.

YAMA is an exclusive brand developed by SHG, with the quintessence of Eastern delicacies combined with a luxurious experience of Dubai.

Founded in 2011 in Dubai, Sunset Hospitality Group has become one of the top multinational lifestyle hospitality operators, with a wide portfolio encompassing hotels and resorts, restaurants, beach clubs, nightclubs, entertainment hubs, fitness centres, and other lifestyle hospitality offerings, spanning nearly 90 locations across 25 countries.

During the signing ceremony, a representative from Sunshine Group said, "Sunshine Group doesn’t just develop real estate; we create living experiences. Our partnership with Sunset Hospitality Group reflects our commitment to offering exceptional values that exceed expectations, leave a personal imprint, and integrate global standards for the Sunshine community."

A Sunset Hospitality Group representative said, "We are proud to partner with Sunshine Group to bring Dubai-style hospitality and culinary excellence to Hanoi. With our global experience and proven standards, SHG is confident that YAMA will quickly make its mark on the high-end dining map of Vietnam and the region."

Noble Crystal Tay Ho WorldHotels Residence is the first branded residence in the Ciputra urban area, developed by Sunshine Group. With its rare four-sided frontage and more than 50 luxury amenities that meet 5-star resort standards, it is also the world’s first branded residences project to be operated by WorldHotels – the highest luxury brand within BWH Hotels, one of the world’s top 10 hotel chains.

The presence of the YAMA sky pool restaurant complex in the development not only provides a valuable experience space exclusively for the elite community, but also cements Noble Crystal Tay Ho WorldHotels Residence’s role in setting new standards for luxury entertainment in Ciputra and Tay Ho West. As one of the most renowned international urban areas in Hanoi – home to a global community and an exemplary living environment – Ciputra has long been lacking high-calibre entertainment venues. The addition of the 6-star restaurant complex leading the luxury lifestyle fills this gap and marks a significant step for Ciputra in gathering iconic destinations and connecting with global living standards.

Tay Ho Tay: Hanoi's Grade A international office hub Hanoi's office-space market is experiencing a significant surge in demand from both domestic and international businesses from one area in particular.

Starlake Tay Ho Tay - premium Grade A office hub Starlake Tay Ho Tay is emerging as the premier destination for multinational corporations and domestic enterprises in Hanoi, thanks to its well-planned development, strategic location, and integrated infrastructure.

Oriental Square named first grade-A office tower in Starlake Demand for grade-A office space is continuing to rise, especially for developments that deliver modern design, integrated technology, sustainability, and strategic connectivity to emerging business hubs.