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As reported by Bloomberg News, ride-hailing provider GoTo Group is withdrawing from Vietnam, abandoning a country where it’s been struggling to reach profitability, aside from its main operations in Indonesia and Singapore.
GoJek, which offers ride-hailing, food delivery, and courier services, accounted for less than 1 per cent of GoTo’s gross transactions in the second quarter and the exit is unlikely to hurt the company’s financials.
The unprofitable company, which battles stiff competition from Singapore’s Grab Holdings in markets including Vietnam, has slashed spending as user growth cools. It exited Thailand in 2021, and late last year relinquished control of loss-making e-commerce arm Tokopedia to ByteDance’s TikTok in a $1.5 billion deal.
Besides market leader Grab, Vietnam’s ride-hailing contenders include local player Be Group. The startup raised about $30 million this year to accelerate its growth from ride-hailing and deliveries.
Vietnam's ride-hailing market size is forecast to hit $880,000 in 2024 and $2.16 billion by 2029, growing at a compound annual growth rate of 19.5 per cent, according to Mordor Intelligence.
Overall, the Vietnamese ride-hailing market is moderately consolidated, with players like Grab, Xanh SM (GSM JSC), Be Group JSC, and FastGo. The greatest threat to Grab may come from Xanh SM, Vietnam's first-ever electric taxi company. Xanh SM has been aggressively expanding its market foothold with its strong partnership growth. Several players in the market are engaged in mergers, strategic partnerships, and new product and service launches to stay ahead of the competition.
![]() | Vingroup's GSM to launch ride-hailing and electric motorcycle services Green and Smart Mobility Corporation (GSM) has announced plans to extend its electric taxi services to 27 cities and provinces in Vietnam, as part of the company's commitment to green mobility and sustainable transportation. |
![]() | Ride-hailing companies defend pricing policies in face of spiralling fuel cost rises Driver-partners of ride-hailing companies such as Gojek and Grab are pleading for more help as the spiralling cost of fuel is turning them off from the occupation entirely. |
![]() | Vietnam's pandemic restrictions greatly widen Grab's losses Due to unusual costs and a general decline in the ride-hailing business following a new surge in COVID-19 infections across Southeast Asia, particularly in Vietnam, Grab Holdings reported a net loss of $988 million in the third quarter, from $621 million a year ago. |
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