ACCESSTRADE Vietnam repositions after six years

June 24, 2021 | 09:09
Last week, ACCESSTRADE Vietnam, an up-and-coming affiliate marketing platform based in Hanoi, celebrated its sixth anniversary with more than one million publishers, advertisers, and partners who have accompanied the company’s development.

Also within the anniversary event, ACCESSTRADE announced the reposition from affiliate marketing to “effective revenue growth platform”, to promote efficient and sustainable business growth.

Themed “Sharing Happiness”, the number of interactions on the online anniversary event was converted into cash and contributed to the national COVID-19 vaccine fund.

At the event, Pham Liem – Gostream Technology co-founder – shared that to sell effectively, businesses need to consider social commerce as part of the entertainment industry, and games and lucky draws are the most effective in engaging consumers.

ACCESSTRADE Vietnam repositions after six years
ACCESSTRADE Vietnam sixth-year online anniversary event

To attract more customers, Pham Liem and Donnie Chu, the founders of DC Group suggested that shop owners create short clips with engaging and entertaining content. It is also a good option to lead the customers to the livestreams where all their inquiries can be answered through direct interactions.

New business models in ACCESSTRADE ecosystem are expected to support millions of people to earn more income by their knowledge.

With the new shift in business model,ACCESSTRADE aims to bring comprehensive solutions, helping businesses to grow their online revenue, approach millions of new customers to overcome COVID-19 implications, and support customers in reconciliation between branding and performance marketing as ACCESSTRADE’s brand commerce model helps optimise marketing costs for business while still ensuring growth.

In addition, new business models in ACCESSTRADE ecosystem are expected to support millions of people, such as influencers and online vendors, to earn more income by their knowledge.

By Anh Duc

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