August 12, 2021 | 15:54
Claude Spiese, senior advisor at Grant Thornton Vietnam, and Tom O’Connor, founder and CEO of XperX AI discuss trends in data analytics and AI in marketing.
July 14, 2021 | 11:12
New research from Ogilvy has found that direct-to-consumer (D2C) brands have a greater ability to adapt to shifting customer expectations amid COVID-19.
July 09, 2021 | 10:37
COVID-19 is here to stay, yet a digital-led strategy can surely help companies navigate successfully through the crisis.
July 07, 2021 | 12:35
T&A Ogilvy placed as the first Digital/Specialist Agency in Vietnam, the Asia-Pacific, and the globe, according to the MMA SMARTIES Business Impact Index 2020.
June 30, 2021 | 22:53
Facebook has filed a legal action against a group of individuals in Vietnam who got users to compromise their own Facebook accounts and ran unauthorised ads.
June 24, 2021 | 19:33
Platforms allowing video consumers to watch and create their own video content like Facebook have been growing more popular during the COVID-19 pandemic.
June 24, 2021 | 09:09
ACCESSTRADE Vietnam celebrated its sixth anniversary with more than one million publishers, advertisers, and partners accompanying the company’s development.
May 19, 2021 | 08:00
Supriya Singh, Product Marketing manager, Business Integrity, Asia-Pacific at Facebook shared about the enforcement of Facebook’s ad policies in Vietnam.
January 26, 2021 | 11:34
Generali won the Marketing Campaign of the Year award by InsuranceAsia News for its “Song Nhu Y” campaign, a series of four thematic videos.
September 07, 2020 | 09:21
Real estate companies have said that they will push marketing channels on social media and e-commerce floors instead of calling or sending text messages as a Government decree to tackle spam comes into effect next month.
June 29, 2020 | 17:22
Facebook has lost $56 billion of its market value after news of a boycott by hundreds of global brands came to light.
May 27, 2020 | 11:53
More than 500 local social networking sites will need to secure a permit to continue earning revenue if the draft decree amending Decree 72 is approved.
February 25, 2020 | 17:33
Themed "Creativity for a Better Vietnam", Vietnam Young Lions competition encourages young marketing and communications talent to solve emerging social issues.
September 19, 2019 | 12:06
To help local press escape the grips of Facebook and Google in advertising, the MIC and Yeah1 organised a workshop on launching the Appnews Vietnam application.
October 30, 2018 | 15:48
Businesses allocate kingly sums of their advertising budget to social networks like Facebook or YouTube.