Welcoming Lunar New Year with presents by Love Of Vietnam

January 10, 2022 | 14:54
As Lunar New Year approaches, Love Of Vietnam Co., Ltd. is offering three special present boxes to bring the taste of Vietnamese Lunar New Year to every home and the hearts of those enjoying the bites.

Lunar New Year gifts are one of the traditional beauties of Vietnamese people in the spring holiday. Many people include Western wine and European cookies since they are valuable and luxurious. However, in recent years, many people's opinions have changed. Lunar New Year is a chance to commemorate traditional values, exchange good wishes, and preserve the beauty of Vietnamese culinary culture.

Welcoming Lunar New Year with presents by Love Of Vietnam
Welcoming Lunar New Year with presents by Love Of Vietnam

This year, Love Of Vietnam has prepared delicately wrapped present boxes in three versions: Sum Vay (Reunion), An Khang (Good Health), and Phu Quy (Prosperity). The gifts represent the wishes for a happy, healthy, and prosperous Lunar New Year.

Inspired by the reunion dinner meal, the Sum Vay and An Khang present packages are specifically designed to reflect the cosy atmosphere of Vietnamese families celebrating Lunar New Year. It is the image of grandparents smiling and parents busily arranging food trays, with mischievous children running around – this familiar scene makes everyone feel eager to return to their families for the celebrations.

Meanwhile, the limited edition of Phu Quy presents combines traditional and modern elements. The image of bright fireworks lightening up high-rise buildings and the cheerful ambience of New Year's Eve is blended with the image of apricot flowers in full bloom and the vibrant lion dance.

Love Of Vietnam cleverly chose delicious dishes from three regions for the present boxes: Roasted silk cashews from the Central Highlands, Ruddy Face apricot wine from Moc Chau's mountains, dried lotus seeds from the western region, and many more. These are all indispensable gifts. Familiar flavours have been carefully heightened with natural processing and minimal sugar and additives to retain the nutritional values and flavour of high-class agricultural products.

Keeping up with the trend of promoting nutrition and healthcare among Vietnamese consumers, the brand also offers high-end products such as saffron, mountain flower honey, Cordyceps mushrooms, and bird's nest, which are meticulously selected for the limited edition of Phu Quy presents.

“When creating Love of Vietnam presents, we hoped to leverage Vietnamese agricultural products to a new level by retaining nutritional quality and elegance in flavour. We don’t select imported products that have dominated the gift market for years. Instead, we chose high-end products that reflect the quintessence of Vietnamese cuisine. In addition, we also purchased produce from Maison Chance – a facility for children and people with disabilities to help them earn additional income,” said Nguyen Hoang Kha, founder of Love Of Vietnam.

The Sum Vay box is valued at slightly over $24. It includes roasted silk cashews, crispy dried lotus seeds, dried yellow oranges, and honey-baked ginger.

The An Khang box is valued at about $46. It includes roasted silk cashews, crispy dried lotus seeds, dried yellow oranges, honey-baked ginger, roasted garlic chicken, black oolong tea, and "Ruddy Face" apricot wine of Moc Chau.

The limited-edition Phu Quy box is valued at nearly $110. It includes saffron, mountain flower honey, Cordyceps mushrooms, and high-quality bird's nest.

By Thanh Van

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