MM Mega Market introduces festive season solutions for B2B sector

Under the theme ‘Holiday Inspirations’, the event welcomed hundreds of representatives from the hotel, restaurant, and catering (HORECA) industry, as well as professional chefs from across Ho Chi Minh City.

The masterclass event enticed hundreds of representatives from the HORECA industry. Photo: MM Mega Market

With over 20 years of commitment to a distinctive wholesale model, MM Mega Market has become a trusted partner to more than 20,000 B2B clients across HORECA, office-companies-services (SCO), and the Gia Tot modern grocery chain, which serves small business owners.

MMVN has solidified its position as not just a supplier for household business-to-consumer (B2C) clients, but a reliable, innovative partner dedicated to delivering customised solutions for each B2B segment.

Nguyen Duc Toan, commercial director of MM Mega Market Vietnam, shared his insights, saying, “Our professional clients, especially within HORECA, are at the core of MM’s identity. They bring specific demands and require the highest standards in product quality, service, and cost-effectiveness, coupled with the ability to meet large-scale orders on short notice. As a wholesale and retail pioneer in Vietnam, MM is continuously innovating and collaborating with manufacturing partners to best serve these valued clients.”

Aligned with this vision, the masterclass event was a culinary showcase for the upcoming festive season.

Led by MMVN Brand Ambassador Chef Cam Thien Long and the talented Vietnamese team that recently secured a place in the prestigious Bocuse d'Or 2024 finals – often referred to as the ‘Olympics of the culinary world’ – the event highlighted ingredient solutions for hotels and restaurants.

Together with partners like UFS, CJ Foods, and Wilmar, MMVN demonstrated the festive ingredient solutions they can provide for the season ahead.

MM Mega Market Brand Ambassador Chef Cam Thien Long impressed audiences at the event with a distinctive culinary performance, rich in artistry and flavour. Photo: MM Mega Market

Toan added, “We envision establishing masterclass as an annual highlight that underscores MM Mega Market’s ongoing engagement with the B2B market.”

In 2024, MMVN further expanded its commitment to B2B clients by collaborating with Unilever Food Solutions on specialised workshops, covering topics such as canteen management and wedding party solutions, to meet the unique needs of different customer segments.

Paolo Capistrano, general manager of Unilever Food Solutions Vietnam, expressed his appreciation, “It is an honour to be present at today’s masterclass and to extend our sincere thanks to MM Mega Market Vietnam for organising such a wonderful event.”

He noted that the event aligns perfectly with UFS VN’s mission to deliver not only product solutions but also culinary insights and global food trends based on UFS’s comprehensive research, shared with all partners in attendance.

“The enthusiasm from the community of professional chefs demonstrates a strong interest and need for the innovative culinary solutions that we and MM Mega Market provide. We believe that this partnership with MM Mega Market Vietnam will enable us to better serve the HORECA sector. Once again, we’re proud to collaborate with MM Mega Market,” said Capistrano.

MM Mega Market introduces festive season solutions for B2B sector

The masterclass event reinforces MMVN's role as a bridge between trusted manufacturers and discerning professional clients, showcasing MMVN’s understanding of customer needs and commitment to providing premium products for discerning chefs and industry professionals.

Especially in preparation for the upcoming year-end season and Lunar New Year, B2B clients can place bulk orders with special discounts through the e-commerce platform www.mmpro.vn.

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