Global exposure for best local property developers

July 22, 2019 | 08:00
This year marks the fifth of the PropertyGuru Vietnam Property Awards. On August 23, the country’s finest developers will be honoured at the exclusive gala dinner of the latest Vietnam Property Awards. With the ceremony on the horizon, Jules Kay, director of the PropertyGuru Asia Property Awards, chats with VIR’s Thanh Van about the past half decade of the event, and how it has helped promote the growth of the local real estate market.

This year marks the fifth anniversary of the Vietnam Property Awards. What achievements have the awards reached since its ­inception?

global exposure for best local property developers
Jules Kay

Vietnam is one of PropertyGuru’s top award-winning markets in the region. By winning an award, many real estate projects have gained exposure to international serial, cross-border, and high-net-worth investors.

Boasting an independent panel of industry experts and trusted supervisors, the Vietnam Property Awards has an unparalleled reputation for being credible, fair, and transparent – as well as setting higher standards and promoting industry best practices in the real estate sector.

The Vietnam Property Awards also recognises the innovations and efforts of the country’s finest developers and provides a quality benchmark for investors and buyers. Thanks to these achievements, a win at the Vietnam Property Awards can be seen as a sought-after real estate industry honour by foreign and domestic players.

Sustainability and innovation are two key criteria to select the winners. How have Vietnamese developers and companies been measuring up to these criteria since the awards have been launched?

The Vietnamese real estate market is making ­considerable progress in these areas, with more and more companies launching and completing quality projects that take into account their surroundings. As the market grows beyond Hanoi and Ho Chi Minh City, new concepts and approaches to development are being introduced at a wide variety of locations and price points.

Real estate is fast becoming a major draw for investors from across Asia because of its acclaimed offerings in the condominium, hotel, resort, and mixed-use segments. In terms of sustained domestic demand, Vietnam is also an attractive proposition as the country has seen an unprecedented 400 per cent increase in its millionaire population since 2004, whilst the middle-class population is expected to reach 33 million by 2020.

global exposure for best local property developers
PropertyGuru Vietnam Property Awards 2018, illustration photo

What can you highlight for this year’s Vietnam Property Awards?

The categories at this year’s gala dinner in Ho Chi Minh City include Best Integrated Resort Development, Best Masterplan Design, and residential awards for Ho Chi Minh City, Hanoi, Danang, Phu Quoc, Khanh Hoa, and Halong Bay.

As always, the judges are all independent and respected experts with international experience across the real estate industry, and the entire judging process is supervised by BDO Vietnam to ensure the highest ethical standards and that site inspections are conducted for all entries.

How has this event ­contributed to the overall success of the Asia Property Awards ­series?

The Vietnam Property Awards is one of the fastest-growing and best-attended real estate events in the region, setting the benchmark for growth in terms of awards categories, sponsorship, and media exposure.

The awards continue to gain the trust of the real estate community domestically and internationally, and educate investors and consumers by showcasing and awarding the finest properties designed to meet a variety of needs.

What is the outlook for ­the Vietnam Property Awards in the coming years?

This prestigious event will continue to evolve and showcase properties in different locations across Vietnam where the market and developers have shown a particular knack for innovation in construction and ­design.

In addition, the awards platform will recognise and encourage the exemplary efforts of Vietnamese companies in corporate social responsibility, sustainable and green development, public facility development, and digital innovation, all of which have a positive impact on the country as a whole. As part of the PropertyGuru Asia Property Awards series, which covers some 15 countries, the Vietnam Property Awards ensure that achievements of Vietnamese developers are recognised and showcased to an extensive regional audience.

What the stars mean:

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