Taylor’s University taps into Vietnam's online learning market

According to report by Ken Research, Vietnam's online learning market expanded at a good rate as the number of internet users increased over time. From 53 per cent in 2017 to 61 per cent in 2019, there has been an 8 per cent increase in the internet penetration rate. As more people have access to the internet as a result of the rise in internet users in Vietnam, online learning is becoming more accessible.

In addition, there is a rising demand for online learning amid the ‘Quiet Quitting’ trend as jobseekers are looking to upskill and reskill themselves post-pandemic.

According to studies from organisations like McKinsey & Company, 40 per cent of the global workforce is looking to quit in the next three to six months if they are dissatisfied with their jobs. In Vietnam, it is forecasted that in the next 10 years, about 70 per cent of jobs will have a high risk of employees quitting, while 18 per cent have medium risk and 12 per cent have low risk.

Employers must provide their employees with opportunities to upskill and retrain themselves, or risk losing their skilled talents. However, working individuals may be hesitant to give up their careers for schooling, especially when they have to juggle the work-life-study balance. Knowing this, the Taylor’s 100 per cent Online Postgraduate Programme offers flexibility that caters to busy individuals with a nano-learning method, which provides bite-sized videos and interactive content for learning.

With an investment of RM5 million ($1.16 million), Taylor’s Digital was set up to spearhead full online programmes and leverage its own experienced learning designers, programmers, and audio-visual team to produce nano-learning content designed for today’s learners who cannot assimilate or afford long hours of learning in their fast-paced lives.

This has helped to create an education model that enables learners to pursue their education from any location. Equipped with a complete online learning ecosystem, learners can have access to quality education experiences through round table discussions, forums, and dedicated support systems to interact with their course mates and lecturers, as well as gain exclusive networking sessions with industry leaders.

“The rapid industry changes and the resultant talent gaps at local and global scales require today’s workforce to be armed with new skills and multi-disciplinary knowledge to advance their career. Working adults however, face challenges with time and flexibility to further their education," said Professor Dr. Pradeep Nair, deputy vice chancellor and chief academic officer of Taylor’s University."

"Taylor’s 100 per cent Online Postgraduate Programmes address these dilemmas as it gives everyone an opportunity to further their education through bite-sized, highly flexible content whilst keeping a healthy social learning environment.”

The notion that “it’s never too late to learn new skills” underpins Taylor’s course offerings in this new programme. With a breadth of courses such asa Postgraduate Certificate in Education, Master of Applied Computing, Master of Teaching & Learning, Master of Global Hospitality Management and Master of Business Administration, Taylor’s University allows individuals to explore new horizons and areas of study. Additionally, five different intakes give students greater freedom to juggle hectic schedules - they can opt to join in January, March, June, August, or October.

Taylor’s University is one of the very few institutions with strong industry networks in the region. The reputable education industry leader has been awarded with the QS 5 Stars rating for Online Learning, ensuring a students’ success after completing their education with Taylor’s University.

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