Lynk & Co car brand launches in Ho Chi Minh City

January 15, 2024 | 18:32
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On January 13, Lynk & Co Automobile International Sales Co. Ltd (Lynk & Co) and GreenLynk Automotives JSC introduced the Lynk & Co car brand in the southern market with three SUV models: Lynk & Co 01, Lynk & Co 05, and Lynk & Co 09.
Lynk & Co car brand launches in Ho Chi Minh City

Following the impressive debut of Lynk & Co 09 in Hanoi, the presence of Lynk & Co 01 and Lynk & Co 05 SUV models at the brand launch event in the southern market reaffirms the goal of elevating the standard of quality and experience for modern Vietnamese consumers by the global brand Lynk & Co.

The addition of suitable choices for personality, usage goals, and customer budgets shows Lynk & Co's sophistication in meeting the diverse needs of young, progressive, and open customers. A highlight of this event is the unique debut of Lynk & Co 01 in the C-SUV segment and Lynk & Co 05 with a coupe SUV design on a specially designed runway at the rooftop of Lynk & Co Tan Cang Showroom.

Lynk & Co 01, a C-size SUV with the highest output in its segment, features a 2.0L, 4-cylinder high-power turbocharged engine, optimised for operational efficiency and fuel consumption in the urban SUV range, minimising environmental impact.

Developed based on the Mega City Contrast design philosophy, Lynk & Co 01 boasts global beauty with a unique attraction. Equipped with Apple CarPlay and Android Auto, Lynk & Co 01's connection system allows users to easily access music, navigation, and other applications anytime, anywhere. The entertainment system, with eight times the performance amplification from two Qualcomm Snapdragon 820A chips, allows smoother and more convenient interaction.

Meanwhile, Lynk & Co 05 is a crossover SUV, regarded as the coupe SUV version of 01, with a modern design and superior features, sharp lines, and sporty front and rear bumpers, creating a strong and robust appearance. The Lynk & Co 05 is equipped with an AWD drivetrain and four driving modes with optimal fuel consumption.

Thanks to its personal design and high-performance operation, Lynk & Co 05 is popular in the Middle East market, where customers set high standards for car quality, and are particularly interested in models with innovative technology, personality, fashion, and acceleration capability comparable to popular supercar brands.

Lynk & Co car brand launches in Ho Chi Minh City
Lynk & Co 05

In addition, the event also marks the grand opening of the Lynk & Co Centre community space at the Lynk & Co showroom on Nguyen Huu Canh street, Ho Chi Minh City, adjacent to one of the busiest residential areas, Vinhomes Central Park.

Overlooking the Saigon River and right adjacent to Landmark 81, the nearly 5,000 square metre showroom is ideally located with a mountain-back, river-facing position. The Lynk & Co Showroom and Saigon Centre aim to become a destination not only for car enthusiasts but also a meeting place for like-minded souls passionate about modern and perfect machines.

Lynk & Co Centre in Ho Chi Minh City features a boutique style: the first floor for car displays, and the other floors offer various entertainment models such as a mini cinema, a home bar, and a relaxation sofa area.

With a unique customer approach, integrating sales, after-sales service, spare parts, and product displays, Lynk & Co Centre not only meets the need to learn about cars but is also a place where customers can participate in connection events, interact with each other, or learn about products and services.

The distinct, classy space and different experiences from Lynk & Co Center represent the brand's long-term investment in building customer trust and affirming the position of modern Vietnamese consumers, as well as elevating the taste and requirements for high-quality, classy, and distinct car products from the global brand Lynk & Co.

In his speech at the ceremony, Liu Xiangyang, senior vice president of Geely Auto Group and CEO of Lynk & Co said, "I am very honoured to be invited to Vietnam again, joining hands with TASCO Group and bringing Lynk & Co's high-end products with traits of individuality, trending, technology and sporty-feeling, to evolve together with the new generation of young consumers in Vietnam, and to wholly upgrade the mobility experience."

"Not long ago, the grand opening of Lynk & Co space in Hanoi officially started Lynk & Co's speedy journey in Vietnam. Today, we gather in Ho Chi Minh City, a city full of vitality and passion, to witness the opening of the new showroom, speeding up the Lynk & Co's journey of "Continuously Changing Mobility, Making People Love Traveling More," he added.

In the same vein, chairwoman of GreenLynk Automotives Tran Thi Hong Bich said, "GreenLynk is very excited and proud to introduce the classy models from the global brand Lynk & Co to Vietnamese consumers, contributing to a sustainable future with high-quality cars as well as affirming the position and quality standards of progressive Vietnamese customers."

"Moreover, we are proud to continue introducing the innovative business model, Lynk & Co Center - a place connecting and sharing passion and superior experiences closer to the community of car enthusiasts and those passionate about modern lifestyles, along with many events, activities that vividly reflect the spirit and values of the Lynk & Co brand: unique, open & connected," she said.

Founded in 2016, LYNK & Co is a global automotive brand formed as a joint venture between Geely Auto Group and Volvo Car Group. Lynk & Co is positioned in the “new premium” market, created for the new generation of open urbanites.

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