VinFast expands into Thailand

March 28, 2024 | 10:01

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VinFast has signed an MoU with 15 Thai dealers at the 2024 Bangkok International Motor Show, taking place from March 27 to April 7.

According to the agreement, VinFast and its dealers will establish 22 showrooms located on major roads throughout the metropolitan area of Bangkok.

The move is considered a key component of the car manufacturer's expansion strategy, as its range of urban electric vehicles (EVs) is expected to be more marketable in Thailand due to the high electrification rate and pre-existing charging infrastructure.

In addition to Bangkok and the five neighbouring provinces of the metropolitan area, VinFast's dealership network will also spread to major cities such as Chiang Mai, Khon Kaen, Ubon Ratchathani, Ayutthaya, and Chonburi.

Dang Yen Hang, general director of Vinfast Thailand, with partners. Photo: VNA

"Our aim is to deliver smart, electrified mobility solutions that offer an exciting and reliable driving experience to consumers. This agreement will increase our presence in Thailand and serve as a solid foundation for VinFast's future development in this market," Dang Yen Hang, general director of VinFast Thailand, was quoted as saying Vietnam News Agency. "We are also targeting the expansion of our EV distribution network of across major cities in Thailand, aligning with the country's strong green transportation revolution and global trends, before expanding operations to at least 50 countries worldwide, including the United States, Canada, and in Europe, along with more nearby markets like India, Indonesia, and the Philippines, as well as the Middle East and Africa."

Thai dealers are expected to sell models including the VFe34, VF5, VF6, and VF7, as well as VinFast's electric motorcycle products. Details on order placement and after-sales policies will be announced later this year.

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