The Marq enchants Hong Kong investors

Favour of the Hong Kong investors toward properties in Vietnam

Investors from Hong Kong are known for their strong appetite for real estate. “We are glad that the pandemic did not kill the mood for investors and they remain optimistic about the real estate market. The outstanding performance of Vietnam in containing COVID-19 has shown investors the nation’s determination and strong will to achieve unstoppable growth,” said Kingston Lai, founder and CEO of the Asia Bankers Club.

“Compared to other regional markets like Hong Kong or Singapore, high-end residential properties in Vietnam come at a lower price while the profitability of leasing is at an attractive level, creating advantages for high-end residential projects in the heart of Ho Chi Minh City. City centre locations within easy reach to business and shopping destinations, an outstanding suite of facilities within the developments and reputation of the developers are important factors for investors from Hong Kong.”

City centre location within easy reach of business and shopping , outstanding suite of facilities within the reputation of the developers are important factors for Hong Kong investors

Talking about the difference between property in Ho Chi Minh City’s central business district (CBD) and other big cities in the region, Lai added: “Becoming a global city soon, Ho Chi Minh City is determined to develop a regional economy that can turn into a growth leader for Vietnam and Southeast Asia. However, compared to other property hotspots in Asia such as Singapore or Thailand, home prices in Vietnam are considered very reasonable, especially in central Ho Chi Minh City.”

Investors in Hong Kong were excited about The Marq project

Furthermore, property prices are expected to rise in the future as the country scales up its development. According to CBRE – a prestigious foreign-backed real estate consultancy firm in the country – District 1 in downtown Ho Chi Minh City recorded the highest real estate listing prices in the third quarter of 2019. This was due to limited supply while the strong increase in the number of ultra-high net-worth individuals (UHNWI) in Vietnam has increased demand for high-end living spaces in the CBD. Most high-end apartment projects in central Ho Chi Minh City currently receive a rental yield of 6-8 per cent which is 1.5-2.5 per cent higher than those in Bangkok or Singapore.

All these factors make Vietnam and Ho Chi Minh City appealing to foreign buyers who view real estate as a long-term investment, whether as a primary residence or for rental.

Why the Marq?

For savvy investors from Hong Kong, The Marq offers a great combination of desirable location, luxurious interiors, and reputation of regional and local developers. About The Marq’s location – an important factor that creates timeless value for the project – Lai said: “As Ho Chi Minh City’s CBD has always been like a magnet to both the successful Vietnamese elite and foreigners, especially Hong Kong investors. Luxury developments in the CBD always magnets to savvy investors who are looking to diversify their portfolio. Investment in such developments in other major Asian cities has proven effective in both leasing prospects and capital gains. The lower entry cost of Ho Chi Minh City’s property compared to cities like Singapore and Hong Kong is an advantage for The Marq."

The Marq is next to Lim 3 Tower-a premium Grade A office building

Besides the timeless value of prime CBD location, The Marq lures investors by its sophisticated design that fuses modern architecture with natural elements. Without a doubt, Hongkong Land’s reputation with premium quality and excellent finishing of development across different cities give great confidence to investors.

“With Hong Kong investors' growing interest in prime Vietnamese real estate, The Marq is expected to be one of the highlights of the post-pandemic overseas property investment market. We are very glad that investors see high-end residential developments like The Marq as a rare opportunity that cannot be missed amidst the economic downturn in some countries. The buying signs among investors have been very strong since the partnership was announced. The growth story of Vietnam is surely as excited as ever to the investors and also our team,” Lai continued.

Live District 1. Live The Marq

To celebrate the previous topping out ceremony on May 22, 2020, developers Hongkong Land and An Khang have released new attractive sales policies for all The Marq units receiving deposits from May 25, 2020 to August 24, 2020.