T&A Ogilvy won three golds: Influencer Marketing Agency of the Year - Southeast Asia, PR Agency of The Year - Vietnam, Digital Agency of the Year - Vietnam. With the participation of other big companies in both domestic market and foreign markets, the winning of T&A Ogilvy demonstrates the effectiveness of strategic planning, creativity, and endurance in operating activities in communications campaigns.
Agency of the Year is a prestigious annual award organised by Campaign Asia. The award recognises the creativity and transformation of businesses and individuals with impressive contributions to the communications and marketing industry in the Asia-Pacific region.
This is the second consecutive year that T&A Ogilvy has received the highest position for the category of PR and Digital, and the first time asserting for the field of Influencer Marketing in the regional market. The three awards of T&A Ogilvy also contribute to Ogilvy’s global journey at the “Agency of the Year” with 19 golds.
Nguyen Dieu Cam, general director of T&A Ogilvy, said, “The big wins in Influencer Marketing, Digital, and PR at the prestigious Campaign Asia Agency of the Year have recognised the efforts of T&A Ogilvy’s team of more than 100 strategy consultants, creative and planning experts."
"Monitoring fast-changing behaviour with countless challenges in the markets, solutions of T&A Ogilvy have helped our clients and partners adapt flexibly and maintain steady growth. In 2020, we completed our 10-year phase of transformation and acceleration of social services," she said. "In the past three years, we have rolled out our growth plan focusing on automation on our standard services, improving creative processes, data and technology application, creating a new direction to enhance digital experiences, and marking breakthrough solutions with AI Influencers. The series of client wins, successful campaigns and industry accolades encouragingly prove us right.”
Over the past decade, T&A Ogilvy has constantly been transforming and improving to retain the leading position in the communications industry in Vietnam. T&A Ogilvy’s solutions have helped clients create seamless and stronger bonds with their customers based on the optimised creative platforms of the Ogilvy network, while adapting new technologies like artificial intelligence, machine learning and marketing strategy.
Nguyen Tra Linh, managing director of T&A Ogilvy, said: “We are proud that T&A Ogilvy’s achievements in 2022 were positively recognised by the prestigious awards from Campaign Asia magazine. This motivates us to continue exploring the power of Strategy - Technology Solutions - Innovative Thinking to deliver comprehensive brand experiences, especially when digital is leading the market.”
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