NOVALAND GROUP 28 years of firm faith “for brightened lives”

September 21, 2020 | 19:12
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Throughout 28 years of development Novaland Group has faced difficulties, but also holds hopes that its successes are not just recognised by what the company has achieved but also by the obstacles it has overcome. With its long-term strategy, Novaland has maintained its position as a leading property developer highly appreciated by its shareholders and investors for its managerial sustainability and business breakthroughs, and recognised by the market through its outstanding portfolio and a product list that frequently meets high client demands.
1510p32 novaland group 28 years of firm faith for brightened lives
The perspective of NovaWorld Phan Thiet covering 1,000 hectares

Firm faith “For Brightened Lives”

In 2020, Novaland stepped into the third year of its second-phase business strategy. Apart from property projects such as The Grand Manhattan in Ho Chi Minh City’s District 1 and Eco-smart Aqua City in Bien Hoa city of the southern province of Dong Nai, the company has focused on planning, designing, and deploying many large-scale projects and creating attractive tourism destinations like NovaWorld Mekong in the Mekong Delta city of Can Tho, NovaWorld Ho Tram in the southern province of Ba Ria-Vung Tau, and NovaWorld Phan Thiet in the south-central province of Binh Thuan.

These projects are well-located, accessible, and directly connected to the 15 million residents of Ho Chi Minh City, in addition to being convenient for domestic and foreign tourists and will contribute to the national tourism development strategy. In order to create unique characteristics and competitive advantages over other attractive tourism destinations in the region and around the world, Novaland’s staff has put forth great efforts day and night to create more and more solutions.

One of our most notable projects is NovaWorld Phan Thiet – the “World’s Beach City for Wellness”. With a total investment capital of nearly $5 billion, the project includes hundreds of special facilities and amenities, such as a theme and a water park, a 7,000-seat indoor Arena Art performance centre, an exclusive 36-hole PGA golf course, a 3,500-seat ATP tennis facility, and a 42-km marathon track.

" NovaWorld Phan Thiet – “The World’s Beach City for Wellness” – is a very special project.

It createS an attractive destination full of events, enjoyment, and safety for a world-class community.

You will feel secure in enjoying the wonders of the 1,000-hectare urban area with seven km of beautiful oceanfront, famous for its blue sea, white sand, and golden sunlight, conveniently connected to cities by highways, railways, and international airports. Moreover, only here can you experience hundreds of tourism facilities and amenities, in addition to entertainment, sports, and healthcare services as well as a rich local cuisine.

The value of NovaWorld Phan Thiet will grow together with the position of Binh Thuan province to help Phan Thiet become a favourite international leisure tourism destination."

Bui Thanh Nhon, Chairman of the Board of Directors, Novaland Group

Moreover, the facilities include outlets for discounted goods, an evening amusement and cuisine centre, a 16-ha Bikini Beach sea park operated by the famous brand Finns Beach Club, Bali’s most beautiful and joyful sea club, prestigious hospitals, beauty salons, a training centre for nursing, tourism, and hospitality, an international village, a retirement village, and over 20 hotel resorts.

So as to ensure that NovaWorld Phan Thiet can be successful in the long-term, many international events will be held here, such as professional golf and tennis tournaments, Olympic sport competitions, surf events, beauty contests, fashion and music performance shows, and much more. Such events will occur frequently to create a dynamic and bustling atmosphere and turn NovaWorld Phan Thiet into an attractive and active destination and a model for Novaland’s other projects.

1510p32 novaland group 28 years of firm faith for brightened lives
Bikini Beach operated by Finns Beach Club

28 years of contributions to national development

In keeping pace with national development, the entire staff of Novaland keeps focusing on developing projects and creating tourism destinations. With around 50 housing and tourism property projects, over 60,000 products, and hundreds of leisure and healthcare facilities, Novaland is proud to gain support and confidence from more than 260,000 regular clients.

Novaland’s brand, with the green Rubik logo, has been being illuminating Ho Chi Minh City and lots of major southern cities and provinces, displaying Novaland’s message of working together to build a happy, modern life for the development of the whole country.

1510p32 novaland group 28 years of firm faith for brightened lives
The main centre

A good example for sustainable development

By being included in the VN30 Index and listed on the Singapore Exchange, Novaland is one of Vietnam’s most prestigious brands in the international capital market, receiving disbursements from esteemed banks and financial organisations such as Credit Suisse AG, Standard Chartered, and DEG.

Together with the long-term mobilisation of financial resources, Novaland has been conducting mergers and acquisitions actively and effectively, ensuring stable financial sources with an aim of deploying the group’s second phase strategy.

Apart from creating the best workplace for our staff, Novaland has been actively taking part in corporate social responsibility activities and contributing millions of US dollars to carry out long-term charity programmes for years.

To support the fight against COVID-19, Novaland donated ambulances and specialised medical equipment, such as blood purification machines, ventilators, and negative pressure isolation rooms.

All Novaland employees strive to become an elite, close-knit team to deal with difficulties and head for the targets of our company and the nation.

Novaland’s staff is proud of our meaningful activities, while the group’s success helps bring the community prosperity and happiness.

On the occasion of our 28th anniversary, Novaland’s Board of Management, as well as the whole staff, would like to express our sincere thanks and deep gratitude to dear clients, partners, and organisations who have supported and trusted us over the years.

We wish all of you health, success, and happiness.

Yours faithfully,

Bui Thanh Nhon, Chairman of the Board of Directors Novaland Group

Novaland office building, 65 Nguyen Du, Ben Nghe Quarter, Distric 1, Ho Chi Minh City

Phone:1900636666 ; Email:; Website:

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