Real estate status puts paid to investment sharing apps

July 05, 2023 | 11:28
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Previously grasping the psychology of investors who do not have enough financial capacity to invest a large amount in real estate, many applications to share investment in a property have all but disappeared from the market.

Cengroup stormed the real estate market a few years ago with the announcement of the Revex joint investment technology platform to offer investment packages started from only $40. The website for the platform has no longer existed since the beginning of this year, along with the disappearance of investors.

Real estate status puts paid to investment sharing apps
Technology is making it easier to invest in real estate, photo Le Toan

Talking to VIR, a representative from Revex explained that the company had shut down the app, but insisted the company would try again when the real estate market was in a stronger position.

In apps like these, individual investors can take part in property investment with only a few million VND in million-dollar real estate products with an attractive annual profit commitment from the investor.

In 2019, SK Finance, an arm of Sunshine Group, implemented a model of joint purchase of real estate products of Sunshine Homes. With packages also starting from around $40, investors could take part in real estate projects with a committed return of 11 per cent per year. However, the function for purchasing real estate in shares was terminated late last year due to the real estate market downturn.

In the southern region, Moonka implemented a joint purchase on the basis of encryption technology in 2021, applying blockchain technology to encode real estate into digital assets. Each real estate on the Moonka platform is divided into hundreds or thousands of shares or more, depending on their value. Investors can buy one or more shares to jointly own and share profits.

With offering to tokenise investment in three real estate projects in Can Gio district in Ho Chi Minh City, and Bao Loc and Bao Lam districts in the Central Highlands province of Lam Dong in six months, Moonka expects to pay profit of 15-18 per cent to its shareholders. However, very few investors have participated so far.

According to real estate investment consultant Tran Minh, these joint buying applications are called real estate investments, but they are not actually assets because customers do not own the real estate.

“In reality, this is a form of capital mobilisation. They consider real estate assets as a financial investment channel to attract cash flow from the market besides other capital mobilisation channels such as banks, stocks, bonds or capital contribution contracts with customers,” Minh said.

Due to the low initial investment capital, different from other forms of real estate investment aimed at customers with strong financial capacity, this real estate joint purchase channel expands the audience to small investors and traders who have little capital and not enough to invest in any other channels. “These may even be people living in the countryside, or students who have not had much experience in participating in the market,” said Minh.

“The benefit of this capital mobilisation channel is that investors will get capital flows in the current difficult market context, opening up capital flows for the real estate market. However, for investors, this is a new type of investment with no real experience in the market,” added Minh.

In Vietnam, the legal framework for these types of operations is still unclear, meaning a high risk of financial incidents. Therefore, according to Minh, when there is a dispute between the customer and the business, the customer’s interests will not be protected by law.

On the other hand, the profit commitment of app owners is only based on civil contracts the owners may pay or not. The law does not currently have specific provisions on the issue.

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By Quynh Chau

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