Foodpanda to launch first ever TV commercial in Vietnam

October 14, 2014 | 18:11

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Foodpanda, the mobile and online food delivery marketplace, plans for nationwide launching of its very first TV commercial for the Vietnamese market on the upcoming October 17, showcasing its leading position in the market.

The commercial’s familiar setting and story speaks the language of busy people working and living in modern urban areas with little time to spare, enjoying the convenience of ordering from the largest selection of delicious restaurants through the foodpanda app and foodpanda.vn.

It will be aired on major national and regional channels including VTV, HTV, SCTV, HanoiTV, VTVcab and YanTV.

“Foodpanda has been synonymous with convenience, wide culinary variety, a high-standard of service quality via innovative technology, wherein our team is dedicated to creating the most convenient way to order food for our customers – wherever they are.

The launch of our first TV commercial for the Vietnamese market reinforces that commitment and elevates our position as a major player in the e-commerce field,” said Tauriq Brown, co-founder and managing director of foodpanda Vietnam.

“This commercial will bring us closer to thousands of households in Vietnam to help them experience a modern and trendy lifestyle,” he added.

With the recent investment of $60 million, foodpanda is committed to facilitating continuous growth in existing markets through partnership expansion and further mastering customer experience.

The company has also recently launched its next generation mobile application available on all major platforms. The app’s user-friendly interface has helped foodpanda Vietnam secure the number one spot for mobile and online food delivery marketplace, in the promising realm of more than 20 million smartphone users.

By By Mai Thuy

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