Hot sales of cooling equipment

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This month sales of electric equipment, particularly electric fans and air conditioners rose sharply, with Hanoi-based Pico home appliance supermarket chain selling 800 air conditioner sets per day sometimes. Providing each set fetches VND8 million ($385), total sales revenue of Pico system from this single product would reach VND6.4 billion ($308,000) a day.

“Sales of cooling equipment like electric fans and air conditioners jumped 30 per cent against corresponding period last year,” said Pico deputy marketing head Nguyen Quang Duc.

HC Giai Phong Supermarket deputy director Nguyen Quang Tuan said sales of air conditioners and fans at the supermarket rose by 10-fold in mid-May.

Duc said, apart from family households the customers purchased in huge volumes for offices, organisations and urban areas were the core factor leading to Pico system’s recent buoyant sales.

“Pico hopes the whole system would reach VND3.3 trillion ($158 million) revenue in 2013, up 10 per cent on-year,” said Duc.

Energy efficient air conditioners have proven a core product line leading the air conditioning market segment this year, according to a Sen Viet Technical Trading Company Limited source.

Most of manufacturers like LG, Panasonic, Daikin and Nagakawa all rolled out product line-ups with energy efficient feature.

For instance, from early season Daikin announced the launch of a new model with new signs for 2013 air conditioner version, focusing on power saving line installed with Inverter technology with capacity from 9,000 to 24,000BTU, single-way or double-way.

For its part, LG announced it has completed sticking energy efficient label to all air conditioner lines made in 2013 and some lines made in 2012 to help the consumers identify the products. Compared to the previous year, LG’s air conditioners have price surging from 5 to 6 per cent on average.