Siemens hits the road

Siemens Limited’s Industry Sector will from December 11-13, 2011 launch a series of programmes on a mobile technology exposition of totally integrated automation (TIA) products on a demo truck, which has for the first time come to Vietnam.

The truck will make a journey from the country’s northern to southern region, and will stop over at 10 big cities to show off Siemens state-of-the art products, systems and solutions in the automation industry to current and potential customers as well as the public.

The truck will manifest Siemens’s cutting-edge technologies in the industrial automation sector embracing product and system ranges of TIA, which was the ideal integrated solution concept for all types of industries like chemical, petro-chemical, petro and oil, glass, steel, paper, automatic machines, cranes and the machine-manufacturing industry and the water industry.

It is expected that over 1,500 existing and potential customers  would visit this exposition, which could accommodate up to 150 visitors per tour. The road show was also forecast to be joined by over 3,000 students from technical universities across Vietnam.

“As the global leader in automation and drive technology, we have injected a great deal of effort into developing this marketing platform as an affirmation of our commitment to Vietnam’s market. By maintaining a close relationship with our customers and making utmost efforts to understand their needs, Siemens will be more capable of delivering the best tailored products, solutions and services that proactively and perfectly meet the crucial expectations and requirements of our customers,” said Siemens Vietnam president Erdal Elver.

The Industry Sector’s director Christian Beckers affirmed that the exposition would be a rendezvous for Siemens’ existing and potential customers and those with interest in Siemens’ technology.

“With its TIA solutions, Siemens can support customers improve their capacity and production efficiency, there from enhancing their competitive advantages for their sustainable business development,” he said.