LG launches first brand shop in Vietnam

June 23, 2012 | 15:20

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Korea-backed LG Electronics Vietnam (LG) will officially inaugurate its first brand shop in Vietnam at Hanoi’s 23 Lang Ha street on June 26.

It marks the start-up to its expansive campaign to bring LG brand shop system into existence across the country in 2012.

Sitting on more than 200 square metres, the newest brand shop will be designed and operating pursuant to LG latest standards. Under the banner ‘An entertaining shopping ambience’ the brand shop will host a premium range of LG products ranging from household appliance line-ups with LCD TVs, fridges, air-conditioners, washing machines, ovens to smart handsets, tablets, and compelling 3D products in their latest versions. Customers can also pick up genuine LG accessories there.

Specifically, the brand shop will offer consumers the opportunity to experience all its latest product innovations first hand. Customers can interact with any items of their interest getting heartfelt support from the team of LG staff and consultants.

Parallel to introducing customers the entire spectrum of LG product ranges at one stop, LG brand shops promise to turn customers’ monotonous shopping experience into a pleasing entertainment.
LG is a leading technology innovator globally focusing on manufacture of household appliances and electronic items as well as mobile communications. Its more than 84,000 employees are working in 112 areas at 81 member companies globally.

LG Electronics aims to become a world leader in digital technology grabbing customers’ hearts through cutting-edge digital technology products and services.