Diamond brands to sparkle in the market

November 28, 2011 | 08:09
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For the first time ever, world-renowned diamond brand names including Prologue, de Grisogono, Roberto Coin, Paolo Piovan, Crivelli Gioielli, Graziella, Staurino and Zydo have come to Vietnam courtesy of businesswoman-cum-actress Ly Nha Ky.


Both Jennifer Lopez and Ly Nha Ky love Enigma products

The eight brands above are not hugely “popular” in the luxury diamond world. However, for the connoisseurs of this kind of precious jewellery, they certify the style credentials of the wearer. That is also the slogan of Enigma Asia-Pacific “Value comes from not how many possessions you have but from what you are own”.

Enigma is an indispensable friend to ladies and young women at formal parties. Diamond jewellery always shines on the red carpet. Numerous Hollywood celebrities are Enigma devotees include singers Cheryl Cole and Jennifer Lopez, actresses Demi Moore, Kate Hudson, and Salma Hayek, supermodel Naomi Campbell, French President’s first lady Carla Bruni Sarkozy, French actresses Laetitia Casta and Natasa Amal, and dancer Dita Von Teese.

With more than 20 years of prosperous development, Enigma has affirmed that the truth of class is the combination of fashion and art. If fashion is mere fashion then it will soon fall out of vogue while art and beauty exist eternally.

Refined and subtle “Paolo Piovan”

Paolo Piovan has won over most of the world famous aristocratic guests in its more than 30 years’ growth in Padua city. Design patterns of the Paolo Piovan Gioielli brand embrace the harmony between refinement, classical features, subtlety and creativity. The strings of beads have been perfectly arranged with multi-coloured diamonds - white, black, pink, yellow or the multi-coloured sapphire rings are created by skilled goldsmiths.
 
“Graziella” sculptures

Graziella brand is managed by Graziella Group Spa, an Italian fashion company founded by Graziella Buoncompagni in 1958. This young woman who has a keen interest in fashion and diamond has created unique jewellery collections. Graziella’s motto is each product will be a work of sculpture.

Ruby blessings from “Roberto Coin”

The Roberto Coin brand took shape in 1996 and six years later became the US’ seventh most famous jewellery brand. By 2002, the brand shot to the third spot worldwide and is one of Italy’s most prestigious brand names.

The striking feature of Roberto Coin’s innovation is the image of ruby stones viewed as blessings to all women who are lucky enough to possess this exclusive creativity. Customers can easily recognise in Roberto Coin the blend of imagination, intuition, and the miraculous sensitivity between the past and the present. Above all, there is the skilful combination of different cultures.

Pure “Staurino”

Originally a small family workshop, Staurino Fratelli has, over the past 20 years, become the pride of Italian jewellery industry. Simplicity and purity combined with refinement and advanced research techniques are what set Staurino Fratelli apart. Each of their products embodies the respectful attitude and preservation of beauty, whether in the Pret-a-Porter collection for daily use or in the limited Haute Joaillerie line.

Coloured and characteristic “Prologue”
Prologue high-end jewellery items bring interesting surprises to customers through combining different colours and characters. Prologue uses precious stones and meticulous carving techniques to breathe life into unique works.

Flat-world “Crivelli Gioielli”

Since appearing in the 1970s, Crivelli has become a prominent brand in the Italian jewellery industry. Crivelli Gioielli products can meet the demands of customers from different cultures worldwide.

Proud “de Grisogono” black diamond

The symbol of de Grisogono is the black diamond. Founded in 1993, Grisogono has so far proved it is right in its chosen path. Extremely precious black diamond stones shine flamboyantly, ideal for the most successful and fashionable ladies.

Elegant and modern “Zydo”

Italian-made diamond brand Zydo was created in 1972 by businessman Davide Zybert out of passion and a sound knowledge of the diamond jewellery and precious stones. He has developed a foothold for his brand in the luxury world with elegant and modern collections for ladies and young women.

By Tuong Chau

vir.com.vn

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