Dai-ichi Vietnam and SHB enter into exclusive 15-year strategic bancassurance partnership

October 06, 2017 | 11:23
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Dai-ichi Life Vietnam and Saigon-Hanoi Commercial Joint Stock Bank (SHB) have entered an exclusive strategic bancassurance partnership with their signing ceremony in Hanoi on October 5.

Under this agreement, Dai-ichi Life Vietnam is the exclusive provider of premier life insurance products and riders through SHB’s extensive network nationwide.

Accordingly, all SHB customers will have access to the packaged banking and insurance solutions through a single transaction thanks to SHB's nationwide network and Dai-ichi Life Vietnam's insurance expertise.

In addition, customers will also experience benefits from the strong financial foundation of SHB and realistic values from insurance products and services of Dai-ichi Life Vietnam with the highest satisfaction through its convenient one-stop- service.

Besides the existing insurance products, in the future, both sides will coordinate to develop various product packages to meet the specific needs of different SHB customer segments as well as to bring customers the comprehensive benefits and sustainable values. Also, Dai-ichi Life Vietnam and SHB will organise regular seminars to deliver premier financial protection solutions to customers.

"With our business motto “Customer First”, we are very delighted to go hand in hand with SHB to enter a new phase of sustainable development for both sides. This 15-year alliance continues to provide us with tremendous opportunities to bring the human value of life insurance closer to more Vietnamese people," Tran Dinh Quan, member of Member Council cum general director of Dai-ichi Life Vietnam, said.

"It also opens many chances for SHB customers to access the advanced and diversified financial protection products of Dai-ichi Life Vietnam. We will leverage our inherent experience and solid foundation, together with SHB’s extensive customer service network and prestigious banking services in Vietnam to invest this important distribution channel, by developing long-term strategy in recruitment, infrastructure development and advanced technology, putting Bancassurance as a “lever” for the sustainable growth of both parties,” he added.

With the gradual shift towards higher non-credit income to improve prudential ratios and enhance business efficiency, the alliance between banks and life insurance companies is on an increasing trend.

The cooperation between SHB and Dai-ichi Life Vietnam is considered collaboration between the two leading brands with the same financial strength and position, which will increase benefit not only for both parties themselves but also for their customers with the advanced bancassurance packages.

As a subsidiary of Dai-ichi Life Holdings Inc. and a member of Dai-ichi Life Group, Dai-ichi Life Vietnam was established in January of 2007.

After 10 years of operations in Vietnam, Dai-ichi Life Vietnam has quickly built a solid foundation and reputation, and currently been among the four leading life insurance companies in Vietnam, serving more than 1.7 million Vietnamese customers through more than 1,000 staff, 66,000 financial consultants, the network of 239 offices and general agencies in 63 cities and provinces across the country.

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By By Hoang Anh

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