Shaping environment for foreign investment funds
By Angela Yang
October 12, 2026 | 09:50
The investment thesis for Vietnam has become significantly more sophisticated over the past few years. Previously, international investors were primarily attracted by Vietnam’s strong economic growth, favourable demographics, competitive manufacturing base, and its role in global supply chain diversification. These factors remain important, but they are no longer the sole drivers of decisions.
Vietnam records fastest automotive sales growth among ASEAN-6 markets
By Thanh Van
September 25, 2026 | 13:53
Vietnam recorded the fastest automotive sales growth among the ASEAN-6 markets in the first half of 2026, as electrification, more accessible models, and recovering consumer demand continued to reshape the country’s automotive market, according to PwC’s l
Carbon pricing becomes business reality as ETS pilot launched
By Thanh Van
September 04, 2026 | 12:46
Vietnam's carbon market has entered its pilot phase, making carbon pricing a business issue with implications for compliance and competitiveness.
New challenges for workforce data and HR policy management with PIT changes
By Vo Ngoc Thuy An
August 17, 2026 | 10:32
Vo Ngoc Thuy An, partner at PwC Vietnam, explains why employees are looking beyond gross salary and paying greater attention to their net income.
Leading in AI: from pilot initiatives to enterprise value
By Mai Viet Hung Tran
August 10, 2026 | 07:00
AI has become a defining economic force. But while AI investment is accelerating across industries, the tangible impact on business performance remains uneven, and in many cases, limited.
Programme launched to develop new Vietnamese business leaders
By Thanh Van
July 28, 2026 | 13:50
On July 25, the Vietnam Chamber of Commerce and Industry (VCCI), together with PwC’s Academy, PwC Vietnam and other partners, officially launched the Vietnamese Business Leadership Development Programme "CEO Vietnam New Era" in the 2026 – 2030 period.
Family businesses face succession hurdles
By Duc Anh
June 30, 2026 | 17:05
Vietnamese family-owned enterprises are entering a defining moment as their founders prepare to hand over the reins to the next-generation amid ambitious expansion plans and an evolving macroeconomic landscape.
Global shocks and tightening cash for Vietnamese business
By Vy Vy
June 22, 2026 | 06:00
While geopolitical tensions may be easing, PwC Vietnam has warned that Vietnamese companies should use the current window of relative calm to strengthen liquidity, rather than wait for market conditions to fully normalise.
Data and governance key hurdles to AI scaling for Vietnamese firms
By Duc Anh
June 17, 2026 | 16:55
Governance deficiencies, fragmented data systems, and a lack of clear accountability metrics are preventing Vietnamese businesses from successfully scaling AI technology.
Vietnam second fastest growing automotive market in ASEAN‑6
By Thanh Van
April 20, 2026 | 20:34
Vietnam’s automotive market recorded 20.3 per cent sales growth in 2025, ranked as the second‑fastest growing market in ASEAN‑6.
Vietnam’s green push requires further hurdles to clear
By Hazy Tran
March 30, 2026 | 08:00
Vietnam’s energy transition is entering a decisive phase, where ambition is rapidly giving way to the harder realities of execution, bankability, and scale.
The use of artificial intelligence to advance ESG goals for businesses
By The Cuong and That Tuong
March 06, 2026 | 11:50
Vietnam is entering a transformative phase where digital innovation and sustainability are no longer parallel ambitions – they are deeply intertwined.
Vietnam a strategic growth engine for Asia-Pacific: CEO survey
By Thanh Van
March 05, 2026 | 17:12
On March 5, PwC Vietnam announced the launch of its newest Global CEO Survey, revealing a profound transition for business leaders across the Asia-Pacific.
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