Since 2008, the AIP Foundation has implemented Helmets for Kids at the Dong Ba Primary School, providing almost 1,000 students with helmets. This year, Sophie Paris Vietnam donated bright magenta helmets to first grade students, while older students received replacement helmets as required. Launched in 2000 by former U.S. President Bill Clinton, Helmets for Kids is AIP Foundation’s signature school-based programme.
“Education, safety and development of future generations is a priority at Sophie Paris, and the Helmets for Kids programme is a great way to ensure students become safer, smarter road users,” said Nick Jonsson, general director of Sophie Paris Vietnam.
“We believe every child should wear a helmet every time they climb aboard a motorbike,” said Mirjam Sidik, Executive Director of AIP Foundation. “Our goal with the Helmets for Kids programme is to effectively make the helmet a part of the school uniform.”
Helmets for Kids operates along a unique public-private partnership platform, through which private corporations sponsor schools and local authorities—including the Department of Education and Training and Traffic Safety Committee—partner with AIP Foundations to implement programs.
Sophie Paris is a French owned fashion company selling direct. It is present in four countries including Indonesia, Morocco, Philippines and Vietnam. The company produces a new catalogue every 45 days full of French designed fashion for woman, men and children. Sophie Paris Vietnam was launched in October 2010.
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