POCO’s flagship smartphones launched globally and are ready to reach Vietnamese consumers

With renewed focus and energy, MWC Barcelona 2022 aims to set the tone for the upcoming year with a comprehensive overview of the latest innovations. This is the company’s first official showcase at MWC under its POCO brand.

POCO X4 Pro 5G is the brand’s latest smartphone that packs a flagship-level experience, but at a value for young tech enthusiasts that demand a device that can handle heavy everyday use.

With cutting-edge features such as a 120Hz AMOLED display, 108MP camera, Snapdragon® 5G processor, and 67W turbo charging, the POCO X4 Pro 5G delivers all-around high-end performance for day-to-day use, gaming, and budding professional photography alike.

For those seeking an ultimate entertainment experience on the go, look no further than the POCO M4 Pro, which packs a 90Hz AMOLED display combined with dual speakers, a 64MP high-resolution main camera, powered by a high-performance MediaTek Helio G96, and 33W Pro fast charging.

“This unveiling is a key milestone for our brand. At POCO, we strive to surpass customers’ expectations and go above and beyond to provide the best experience at an affordable price,” said Kevin Qiu, head of POCO Global.

“With the POCO X4 Pro 5G, we set the industry standard for this segment, and with these prominent flagship-level features, we truly take the user experience to the next level. For consumers looking for a superior and fun entertainment experience at an unbeatable price, the POCO M4 Pro is a highly competitive option.”

POCO X4 Pro 5G – all-around flagship-level experience

The POCO X4 Pro 5G’s large 6.67" AMOLED DotDisplay screen not only catches the eye but also operates at a 120Hz refresh rate, offering smooth and immersive true-to-life visual experience. This is the first time that POCO employs AMOLED for X-series.

The AMOLED display featuring 2400x1080 FHD+ resolution can automatically adjust its brightness to match its surroundings. In addition, with a SGS Eye Care Certification to boot, the POCO X4 Pro 5G’s screen is softer on its users’ eyes during long gaming sessions.

The POCO X4 Pro 5G has a powerful 108MP sensor at the helm of its camera array. Paired with the sensor’s 9-in-1 binning technology, the sensor captures more light for improved clarity and brings out the most from every shot.

The device is also accompanied by an 8MP ultra-wide lens and a 2MP micro camera on the rear, while a 16MP sensor sits on the front. Whether on the hunt for the best shots, or in the mood for a spontaneous selfie, the POCO X4 Pro 5G captures every scene precisely and clearly.

It also offers slow-motion, dual-video, time-lapse video, super macro, movie filters, and kaleidoscope to breathe life and a dash of excitement to any footage that’ll be sure to be attention grabbing.

Under the hood is a Snapdragon® 695 5G processor built on 6nm production technology, bringing flagship-level speed and efficiency. In addition to 8GB of RAM, the POCO X4 Pro 5G offers an extra 3GB transformed from the 256GB of ROM thanks to Dynamic RAM Expansion Technology, making it ideal for lag-free mobile gaming and providing a smooth, 5G-ready user experience.

And with a whopping 5,000mAh battery, users can scroll, browse, and game all day and night with more than 15 hours video playback, 25 hours of reading, 191 hours of music playing back to back. In addition, the POCO X4 Pro 5G delivers an immersive entertainment experience by offering dual speakers for loud and clear stereo sound, and a Z-axis linear motor for stronger vibrations with a crisper and more accurate feedback while gaming. The smartphone also supports the all-new MIUI 13, with new features and performance improvements to optimise user experience.

POCO M4 Pro: Offering ultimate entertainment experiences at an unbeatable price

The POCO M4 Pro is an entertainment powerhouse that combines unbeatable value for money, quality, and performance. Its 6.43-inch screen uses AMOLED DotDisplay for the first time in any POCO M series and has a 90Hz refresh rate and 180Hz touch sampling rate, offering a high sensitivity to every interaction with the device.

The DCI-P3 wide gamut brings every colour to life, and the display has a brightness rating of up to 1,000 nits.

It can automatically adjust brightness according to its surroundings for uninterrupted entertainment and is certificated by SGS for both “Eye Care Display” and “Seamless Display”, for long-haul viewing sessions.

The triple camera setup with a 64MP high-resolution main camera takes sharp, clear, and detailed photos, and is the first of its kind to debut in the M-series. Rounding out the triple set up is an 8MP ultra-wide camera for bringing the bigger moments into perspective thanks to a wider, 118° angle.

The POCO M4 Pro weighs just 179.5g and is 8.09mm thick, making it the lightest POCO smartphone to date. The lighter body does not mean sacrificing versatility. Rather, it’s equipped with a behemoth 5,000mAh battery that can last more than two days. Besides this, the POCO M4 Pro’s 33W Pro fast charging full recharges itself in only an hour – just enough time for a bite to eat.

Under the hood, the POCO M4 Pro carries the MediaTek Helio G96, a high-performance chipset that can handle anything a user might throw at them. If the 8GB of RAM isn’t enough, Dynamic RAM Expansion Technology enables the transfer of an extra 3GB from the 256GB of ROM. Storage can be expanded to up to 1TB, meaning it’s capable of storing a personal library of up to 500 videos, 250,000 songs, and 500,000 photos.

The POCO M4 Pro also comes with dual speakers for immersive sound experience, a Z-axis linear motor for responsive haptic feedback, and the all-new MIUI 13 for a stable and engaging user experience.

Product Availability

The POCO X4 Pro 5G will have three colours – Laser Black, Laser Green and Yellow POCO – with two versions 6GB + 128GB and 8GB + 256GB, sold exclusively on Shopee.

6GB + 128GB: Suggested retail price VND7,490,000 ($325), with immediate discount of VND1 million ($43) when buying from March 3 to March 10.

8GB + 256GB: The suggested retail price is VND8,490,000 ($369), with immediate discount of VND1 million ($43) when buying from March 3 to March 10.

The POCO M4 Pro will also have three colours: Powerful Black, Cool Blue and Yellow POCO with two versions 6GB + 128GB and 8GB + 256GB, sold exclusively on Lazada.

6GB + 128GB: Suggested retail price of VND5,490,000 ($238), with immediate discount of VND500,000 ($21) when buying from March 3 to March 10.

8GB + 256GB: Suggested retail price of VND5,990,000 ($260), with immediate discount of VND600,000 ($26) when buying from March 3 to March 10.

The exclusive sale programme takes place from March 3 to March 10 on Shopee (POCO X4 Pro 5G) and Lazada (POCO M4 Pro) with discounts of up to VND1 million ($43).