MB won the Best Branch Digitisation Implementation in Vietnam |
The achievement is attributable to the smart combination of the bank's financial strategy and innovative IT solutions, which are fully integrated in MB SmartBank.
To capture the "self-service" trend, MB SmartBank is designed as an automatic banking model with high digital content. It allows customers to actively perform convenient transactions such as MBBank App registration, cash withdrawal and deposit, card issuance; deposit savings on app, and ATM machine without limit on service time.
According to The Asian Banker, card issuance on the spot is one of the best features of this model. MB has successfully connected the MBBank App digital banking app with the MB SmartBank system. Thereby, customers can synchronise O2O transactions (Online to Offline and vice versa) quickly and conveniently.
With the launch of MB SmartBank, MB has been perfecting its digital ecosystem with a view to deliver a 4.0 digital banking experience for customers and take a lead in digital transformation. At the same time, MB has made great strides with a series of outstanding digital products and services such as opening beautiful digital accounts, accounts with the same phone number, and most recently, making payment by Viet QR code on MBBank App.
After a short launch, MB's Viet QR code payment with 100 per cent free service offer has attracted a large number of small merchants, shop owners, and online shop owners, especially during the COVID-19 pandemic, where cash payments are limited.
MB aims to take the lead in digital transformation |
At the "Risk Management Awards 2021" and "Transaction Finance Awards 2021", MB was also honoured by The Asian Banker with Best FX Bank in Vietnam and Best Financial Derivatives Provider in Vietnam.
The Best Branch Digitisation Implementation in Vietnam award is a testament to the convenient and superior digital experiences that MB's digital products bring to consumers. With the award, MB continues to affirm the leading position in the digital transformation trend, bringing a diverse digital ecosystem and the most unique experiences on digital channels to customers.
The Asian Banker is the prestige magazine specialising in banking and finance in the Asia-Pacific. The magazine attracts hundreds of thousands of business readers in the region and all over the world. For nearly 18 years, the magazine has been holding votes to select the best banks in several important areas, such as Transaction Banking Awards, Retail Banking Awards, and Asian Banker 500.
The Asian Banker Financial Technology Innovation Awards' is a programme designed to recognise annual achievements as well as identify emerging best practices in the implementation of technology in banking operations. Each year, the programme attracts more than 150 entries presenting many innovative solutions, clearly demonstrating the significant benefits that technology can bring in the banking and finance industry.
What the stars mean:
★ Poor ★ ★ Promising ★★★ Good ★★★★ Very good ★★★★★ Exceptional