According to this, the mothers will have the opportunity to accumulate more knowledge about ensuring a balance nutrition and daily physical activity for children. In 2013, the Nestlé MILO Energy Day Festival is held in March and April at a number of the southern provinces of An Giang, Binh Duong, Can Tho, Kien Giang and Tien Giang and other areas such as Dak Lak, Nghe An, Thanh Hoa, Dong Nai and Danang in September. The aim of approaching up to 32,000 mothers and children aged 6 - 12 years.
Launched in 2011, the Nestlé MILO Energy Day Festival spent two years to go to many primary schools in order to support sports passion of pediatric age. In addition, the latest information will be updated for parents on how to set up a reasonable diet, help children stay abundant energy for daily activities.
Every MILO Energy Day Festival is a collection of many activities for both mothers and children. The game simulates popular and useful sports today, such as football, basketball or dance performance sports, and aerobics. In the area of health check, mothers can check the height and weight of their children. Also, mothers and children can participate in "the mixing genius" that can help mothers to prepare delicious and nutritious MILO cup every day for their children. Moreover, the nutrition experts can answer many questions as well as give out a rich source of information in providing energy for children every day.
With the aim of accompanying school’s sports, parallel to the ongoing Energy Day Festival, MILO continues funding the 11th of Phu Dong Health Association’s football competition nationwide, sponsoring the 7th of Primary School Basket Ball competition in Ho Chi Minh City and Hanoi, representing the efforts of Nestlé MILO in encouraging physical activity among school children and to arouse the spirit of sports enthusiasts generation Vietnamese children.
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