AkzoNobel’s colourful success story

Inspired violet, which reflects the way things in today’s modern world interconnect and acts as a visual band-aid to our hectic lives, was declared the colour of the year. This is the outcome of a collective effort between the Global AkzoNobel Aesthetic Centre working with groups of creative experts from the fields of colour, design, architecture, and fashion, to make sure these trends properly address the lifestyle, habits, architecture as well as emerging socio-economic trends of each country and the region.

There were 14 designers from South East Asia-Pacific invited to join this endeavour, among which Vietnam had three architects, namely Tran Le Quoc Binh, Phan Thang Thai Hoa and Nguyen Huu Vinh.  

Also AkzoNobel House – the latest embodiment of the company’s commitment to investment in the South East Asia and Pacific region, officially opened in Singapore.

This will function as a centralised hub that will support the company’s various growth strategies across Asia and beyond.

Occupying over 22,000 square metres in the Changi Business Park area, AkzoNobel House will be staffed by a team of 200 personnel operating in a range of businesses.

Besides, it also houses various AkzoNobel corporate functions, consolidated RD&I laboratories in a single location to support business growth in Asia including driving new product innovation and a new global laboratory focusing on decorative paints for exteriors.

“We believe that the investment in AkzoNobel House is an important step in AkzoNobel’s ongoing expansion and development in Asia, a recognition of how future innovation and development will increasingly flow from Asia back to the rest of the world,” said AkzoNobel Decorative Paints, South East Asia & Pacific’s managing director Jeremy Rowe.

Caption: Jeremy Rowe, managing director, AkzoNobel Decorative Paints, South East Asia & Pacific, is explaining one of the highlight interior walls within AkzoNobel House.